|
CNET GLOSSARY: Terms for the techie
pop-up ad
An online ad that opens a new browser window on top of a Web page. These ads force the viewer to either act on a promotion or click a button to close the window, which is typically half or one-quarter the size of a browser window. Also called an interstitial ad.
Can't find your term here? Have a question about the glossary? E-mail us.
|