iPhone Atlas

We live in a digital age, so why do business cards refuse to die? They're a hassle to store and an environmental suck to produce. Plus, who among us has time to manually transcribe contact info into a phone, PDA, or PC?

Needless to say, I was geeked to try Business Card Reader, a $5.99 app that turns business cards into iPhone Address Book entries.

Specifically, BCR leverages your iPhone's camera to take a snapshot of a card, then uses built-in optical character recognition (OCR) to convert the image into text and populate the appropriate contact fields.

After snapping a photo, Business Card Reader scans the card and adds the data to a new contact.

That's the theory, anyway. In practice, BCR requires near-perfect lighting conditions and decidedly non-fancy cards to achieve reliable recognition.

Make no mistake: This is a terrific app, one I'd absolutely buy despite its limitations; it's just that handy. But let's not overlook those limitations.

For starters, it requires an iPhone 3GS. Older models lack the autofocus capabilities necessary for sharp close-ups (though you might be able to get by with one of those third-party macro lenses).

Next, while BCR does a decent job identifying names, e-mail addresses, and phone numbers, in my tests it rarely got the company name right. Likewise, if a name included a middle initial, it placed that initial in the Last Name field and ignored the actual last name altogether.

It's also a challenge to get sufficient lighting while avoiding glare off the card itself--particularly if it's a glossy card. And what with all the fancy logos, layouts, and color schemes these days, it's no wonder BCR encounters its share of difficulties.

That said, when it works well, it's a thing of beauty, and it's a lot faster and easier to edit a few OCR mistakes than it is to manually enter the information.

I also like the app's option to look up a contact on LinkedIn and/or merge the scanned card data with an existing iPhone contact. Plus, it recognizes not only English, but also French, German, Italian, and Spanish.

Another perk: the Card Holder view, which stores the actual scans in a slick-looking mock-leather "holder."

Business Card Reader may not be perfect, but it's about $150 less than a dedicated bizcard scanner--and it works right on your iPhone.

Have you found another card-scanning app you like better? If so, hit the comments and tell me about it!

Now that Black Friday and Cyber Monday are just a memory, the holiday season is in full swing. For those of us who like to be organized when we hit the stores, creating a shopping list is really the best way to go.

Unfortunately, though, there aren't many services that do a great job at creating those shopping lists. Too often, they provide very simple functionality. Realizing that, I've compiled a handful of services that do perform well for anyone looking to get organized this holiday-shopping season. In this list, you'll find a few sites and a few iPhone apps to check out.

Let's get started.

Get your shopping on

Amazon Shopping List Not to be confused with the company's Wishlist, Amazon's shopping list helps you keep track of all the products you want to buy.

Overall, Amazon's Shopping List is useful. It's not the best service in this roundup, but it if you're looking for simple, one-click experience, Amazon's tool provides it. That said, I should note that you can't simply add any product on Amazon to the list. Unfortunately, I could only find items that could be added in the grocery, beauty, gourmet food, and health and personal care pages. Even then, not all the products listed in those categories were capable of being added to the shopping list. It was a little disappointing. But if you're a heavy Amazon customer who shops in those categories, try it out. If not, there are some better services out there.

My Amazon shopping list needs more products!

(Credit: Screenshot by Don Reisinger/CNET)

Boxedup Boxedup is one of my favorite services in this roundup. It makes it quick and easy to find products anywhere from the Web and add those to a shopping list.

When you start using Boxedup, you'll need to download a Boxedup button that's added to your browser (I was using Firefox, which it works well with). From there, simply go out to any online retail site and click on the Boxedup button when you want to add the item to your shopping list. Upon doing so, it's added to your Boxedup list for later viewing. You can also add items to your profile right from the Boxedup page, but to be quite honest, that's not how the service was designed and that functionality is a little suspect. Regardless, having the option to add content to your list from just about anywhere on the Web is fantastic. Boxedup works quite well. Check it out.

Boxedup helps you add content from just about anywhere.

(Credit: Screenshot by Don Reisinger/CNET)

Print Magic can produce hard copies of text, photos, and Web pages.

The App Store offers a handful of solutions for transporting data from iPhone to printer, but few work as easily as Print Magic.

The $6.99 app makes it a cinch to print text, Web pages, and photos, all without wires: it connects via Wi-Fi to any printer on your network (or any shared printer on your Mac).

Well, almost any printer. While the app had no problem detecting my Brother HL-2170W laser printer and MFC-440CN multifunction, it couldn't figure out how to print to the latter.

Ideally, you should take Print Magic for a test drive before plunking down your 7 bucks. You can't just yet, but developer Wellala says a printer-testing trial version of the app was just submitted to Apple for review. Look for it in about two weeks.

Assuming you're able to print successfully, you'll definitely enjoy the results. You can print any text just by copying it to the iPhone (or iPod Touch) clipboard, then firing up the app and tapping Print.

Web pages work much the same way, except you copy the URL. As for photos, Print Magic provides direct access to your library--just tap the one you want to print.

The app doesn't support documents or e-mail attachments, but it's ideal for turning snapshots into prints, Web pages into real pages, and any copyable text into hard copy.

My only suggestion: wait for the trial version to make sure Print Magic can work its magic on your printer.

Start-up company Gigzee recently updated its free gig-finding iPhone app. I love live music, and I'm always happy when there's another iPhone app to help me find out what's going on. But Gigzee's competing in an already crowded space, and it doesn't have much to set it apart from its competitors.

The concept's familiar enough: Gigzee uses the iPhone's GPS transceiver to detect your current position, then lists live music gigs happening in the next two days, within a certain distance (the default is five miles). You can also enter a ZIP code to get gig listings for another area, view gig locations on a map, and customize the date range to show all gigs within the next month, for example.

Gigzee enters the crowded field of gig-finding iPhone apps.

(Credit: Gigzee)

Unfortunately, that's about all there is. There's no way to track favorite artists, which means it falls short of the free JamBase iPhone app. JamBase lets you track favorites on its Web site, then link the iPhone app to your account to see a list of gigs only by those artists. (My absolute favorite app in this category, the $2.99 iConcertCal, saves you this manual process by automatically pulling favorite artist information from your iTunes library, but apparently it has a bug and has been removed from the iTunes store for now, and I can no longer get it to open on my iPhone. Bah humbug!)

More importantly, these apps are only as good as their databases of concert information, and here Gigzee appears to fall short. In a quick test, the JamBase app showed me six live gigs happening within five miles of my location tonight. Bandloop, which is also free, showed me a remarkable 12 gigs. (But Bandloop can only show gigs in the next two days--there's no way to get a longer-duration list, which is why I don't use it.) Gigzee? Only three.

I've spoken to Gigzee founder Anurag Jain, and he's a big-time music fan with lots of interesting ideas, like letting artists link their MySpace profiles and automatically post gigs to the site. But so far, the service still looks like a work in progress.

I love tools that are all about providing people with information they want, and on Tuesday, the video game industry's official ratings board got my attention with something awfully useful.

The Entertainment Software Ratings Board (ESRB) announced on Tuesday its new iPhone app, which is designed to put the board's full written summaries of more than 2,500 video games right at parents' fingertips.

A new iPhone app from the Entertainment Software Ratings Board allows parents to see the full ratings summaries of more than 1,500 video games.

(Credit: Daniel Terdiman/CNET)

The idea is that with the app--officially called ESRB Rating, and available now, for free, in Apple's App Store--parents can punch in the name of any game rated by the board after July 1, 2008, and see not just the official rating--such as "M" for those 17 and up, or "E" for everyone--but the ESRB's full written summary of the title. The ESRB began writing the full summaries on July 1, 2008. Users of the app can also search for information about titles from before that date, but they will see only the basic letter rating and a brief content description.

Just over a year ago, the ESRB began making those summaries available to the public through its Web site, and through a mobile site (m.esrb.org). But the Web site isn't convenient to a parent who is actually out shopping for junior, and the mobile site is not something that many people who have standard cell phones will use, especially if they have to pay extra for data. An iPhone app is just so much easier.

Brilliant on-the-fly tools
Add this app, then, to the growing list of tools available for the iPhone and other smartphones that give consumers the ability to arm themselves with the most information about products and pricing while they actually have boots in the Best Buy, so to speak. Others include the brilliant SnapTell, which delivers comparative pricing information about books, DVDs, video games, and other items from sites like Amazon, Barnes & Noble, Gamespot, and others based solely on a photograph, and RedLaser, which scans items' bar codes and delivers similar pricing information.

But what makes the ESRB app so terrific, it seems to me, is that it provides parents with exactly the kind of nuanced information they need to properly choose the kinds of games they want to buy for their kids. Sure, the basic letter rating gives some context--if you're concerned about violence or racy content, you probably want to stay away from "M"-rated games--but within a single rating category, there is still a wide spectrum of content.

For example, the hottest game in the world right now is Activision's Call of Duty: Modern Warfare 2. The game has an "M" rating, but that just doesn't say all that much. Reading the summary, though, a parent can see much more: "Realistic gunfire, explosions, and cries of pain are heard during the frequent and fast-paced combat. The most intense depiction of violence occurs during a 'No Russian' mission where players take on the role of an undercover Ranger: Several civilians are gunned down at an airport as players are given a choice to participate in the killings (e.g., players can shoot a wounded civilian that is crawling on the ground), or walk by and observe without opening fire."

The app arms parents with the information to make informed buying decisions.

(Credit: Daniel Terdiman/CNET)

That's a little more informative than "M," isn't it.

To be sure, kids are going to be able to get the games they want regardless of what their parents buy them. But given that games can cost $60 apiece--at least for the AAA console games--it may be that they don't quite have the means to sneak off with each and every first-person shooter they desire. They may still be dependent on Santa Claus, aka their parents, to get them the bulk of their games.

And, of course, those buyers who don't have an iPhone still will have to struggle to access these summaries, and it's unlikely that retailers will be providing them in any useful form.

But all in all, I find this precisely the kind of thing that puts the power over decisions about which video games to buy right back where it belongs: in parents' hands. We are in an age where so many pundits, politicians, and others are moaning and whining about the breakdown of society, and parents are complaining about the corruption of their children.

Well, complain no more: If you've got an iPhone--and I certainly hope the ESRB puts this app out for Android and other smartphones soon--you can do the research yourself. And then if you're still unhappy about the content in the games you buy your kids, you have no one to blame but yourself.

Corrected at 12:50 p.m. PST: This story incorrectly reported how many games rated by the ESRB would have summaries available through the iPhone app. It is more than 1,500.

Where's the Grinch? In this uninspired game, only his hand appears. Grinchmas, indeed!

(Credit: Oceanhouse Media)

Maybe I'm feeling extra Grinchy today because stupid iTunes keeps timing out when I sync my iPhone, but I don't like Grinchmas.

In this new game from Oceanhouse Media, you're a disembodied Grinch hand that flings snowballs--or presents, if you're in more of a "Merry Grinch" mood--at houses down in Whoville.

And that's it. The challenge, if you can call it that, lies in flinging accurately: you have to swipe at just the right speed and in just the right direction to score a hit.

If I'm any indication, grown-up players will tire of this in about 18 seconds. The littler Whos in your house might enjoy it for longer--the game skews cute, colorful, and Seussian--but ultimately, Grinchmas works so hard at being "casual" that it forgets to be fun. Skip it.

Give your snapshots a fun, Grinch-ian makeover with Dr. Seuss Camera.

(Credit: Oceanhouse Media)

The real Dr. Seuss-inspired fun lies in Dr. Seuss Camera: The Grinch Edition, which uses the iPhone camera to create whimsical, Grinchy holiday cards you can share with friends.

Start by choosing from 20-plus different cards, then point your iPhone camera (sorry, Touch users) at the kids, the dog, cranky Uncle Fred, etc.

Each card has either a face cutout area or an empty space alongside a Grinch-related character (if not the ol' meanie himself).

After you snap the photo, you can decorate it further with stamps and borders, then save it to your Camera Roll and/or e-mail it to friends and family.

It's a cute little app, easy to use, and a perfect slice of holiday fun. Here's hoping that "The Grinch Edition" subtitle means there are other versions in the works. (I've always wanted a photo of myself next to Horton the Elephant.)

How you choose to protect--or not protect--your iPhone is a matter of personal choice. Sure, plenty of people like to leave their iPhone naked, reasoning that any protective cover diminishes its sleekness. But the majority of iPhone owners realize it's probably a good idea to give your precious device some degree of armor, particularly if you don't like the idea of seeing your iPhone's lovely finish dinged and scratched up over time.

Going rugged isn't always pretty.

If that's the kind of heavy-duty shielding you're looking for, this is the list for you. Now, we can't guarantee all these cases will protect your iPhone--and particularly its screen--in the event it gets dropped or has a large object fall on it, but at least they give it a better chance of surviving unscathed.

While we tried to pick tough, protective cases that look good and don't make your iPhone too bulky, we should point out that a few of the cases have more extreme designs that aren't intended for everyday use. We should also note that some of the more rugged cases can be a bit of a chore to remove and aren't friendly toward iPod docks. And finally, before slipping your iPhone into any of these case, be sure to wipe your iPhone off carefully because having any bigger dirt particles wedged between your case and the back of your iPhone or the chrome trim can lead to scratches.

Click on any image to begin slideshow.

Top 20 tough iPhone cases

Note: The top 20 is listed in alphabetical order, not by ranking. If you don't agree with our choices or feel we missed some, please submit a comment, and we'll consider making changes in our next update of the list.

(Credit: Scott Stein/CNET)

My Thanksgiving was spent in the New York City area, since my family all live on Long Island. But, since I live in the city in an area that's not conducive to owning or parking a car, I'm a renter when it comes to trips. As a result, services like Zipcar and other rental agencies are of great importance to me, as is the quality of their services as opposed to their apps.

When it comes to Thanksgiving car rentals, the city's supply dries up incredibly quickly--weeks in advance, if my attempts were indicative. In particular, Zipcar--the service that's high-tech enough to have an app that unlocks your car for you and offers a mobile rental portal for phones--showed me a map full of unavailability. My car savior came from another service, Connect by Hertz, that happened to have plenty of cars available. And, by coincidence, there's no app. I'm also an iPhone user, and I've become dependent on my apps. But this weekend, I learned a bit of a lesson about phone dependence: sometimes, perhaps, it's better not to have an app for everything.

A me-too competitor to Zipcar, Connect by Hertz is another car-sharing service that has prices and vehicles similar to Zipcar's, as well as a system that uses your membership card as the access key. Connect by Hertz requires a yearly membership equivalent to Zipcar's and works off the same car-sharing model, using your membership card as the car key and offering free gas fill-ups.

It's far from ideal to be subscribed to multiple services, as I am. But the difference is availability: a day before Thanksgiving, Hertz had cars in the city ready to go, many of them, on its Web site. I'm inclined to shift over to Hertz simply to not be stuck on major holidays.

Now, the question is: does not having apps or mobile portals make services like Connect by Hertz more off-the-beaten-path, and thus paradoxically easier to reserve with? Does not having an app make you the equivalent of that below-the-radar cafe that's somehow avoided crowds despite serving delicious food? And am I, by posting news of this, possibly doing the very thing I'm trying to avoid in the first place, blowing this secret up?

Of course, there's always lesson No. 2: don't drive anywhere for Thanksgiving.

Refurbished iPhone 3GS as low as $49

(Credit: AT&T)

AT&T is selling a refurbished iPhone 3GS for as low as $49 with free shipping and no activation fees when purchased with a $30 per month data service, 2 year contract, and new activation.

The phones are available in either 16GB ($49) or 32GB ($149) capacities and available at these prices while supplies last when ordered from AT&T's Web site.

AT&T will probably run out of these pretty quickly, since these prices are going to be hard to pass up for most people.