LAS VEGAS -- Alec Saunders needed a little bait.
Soon after Saunders took over the developer relations team, he asked Research In Motion's then co-CEO Mike Lazaridis in October 2011 for 25,000 BlackBerry PlayBook tablets. When Lazaridis asked why, Saunders said he intended to give them away.
"His jaw just dropped to the floor," Saunders told CNET. "He stood there flabbergasted."
Lazaridis ultimately agreed, and Saunders began giving PlayBooks out to developers. He followed that up by giving away more than 8,000 units of RIM's Dev Alpha devices, which ran an early … Read more