Hulu acquired more new customers in June than it did in the months of April and May combined, according to a blog post by CEO Jason Kilar.
Kilar wrote that 875,000 subscribers now pay for Hulu Plus and that the company anticipates surpassing 1 million paying subscribers before the end of summer.
"We've continued our quest to make Hulu Plus available on every Internet-connected device," Kilar wrote. "In the past 90 days, we have made Hulu Plus available on Xbox 360 and Kinect, select Android smartphones, TiVo Premiere DVRs, and select Samsung Blu-ray players. Collectively, this means an additional 25 million devices are capable of accessing the Hulu Plus service."
The public has seen a wave of breathless announcements and leaks about Hulu in recent weeks. First, Yahoo was said to have made an offer, and then it was Microsoft and Google and AOL. Then Hulu announced it had renewed licensing deals with some of its content partners--the same ones, as it happens, that also own a share of Hulu.
Hey, what do you know?
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This is the public-relations equivalent of slapping a little Bondo on a clunker. Hulu certainly has a few dings and dents to pretty up. I have no doubts that Hulu has acquired those 875,000 subscribers, but so what? Kilar crows that company amassed that number only since November, when it officially launched. … Read more