Apple unveiled a new iPad today, resetting the goal line again even as competitors scramble to catch up in the burgeoning market for tablets.
The new iPad--not the "iPad HD" or "iPad 3" as previously rumored--offers a higher-resolution Retina Display similar to that of the iPhone 4 and iPhone 4S. It offers a resolution of 2,048x1,536--or 3.1 million pixels. It also features an updated processor--which the company boasted was four times as fast as the nearest competition--as well as a 4G connection.
Apple also cut the price of two models of the iPad 2 in an effort to stay competitive with lower-priced options.
The new iPad debuts at a time when rivals have flooded the market with competing tablets--with varying levels of success. A year ago, Apple had essentially lapped most of the competition when it launched the second iteration of its iPad, allowing it to dominate the market.
A year later, and it's a different scene.