Android ups lead as ad network's top mobile platform
Android increased its lead over Apple's iOS in April as the top mobile platform tracked by ad network Millennial Media.
Releasing its April MobileMix report today, Millennial Media found that Android accounted for 53 percent of all ad impressions on its network last month, a gain of 10 percent from March. That marked the fifth consecutive month in which Google's mobile OS was the leader.
Android's growth in April came at the expense of both iOS and Research In Motion's BlackBerry OS.
For the month, the share of ad impressions for iOS fell to 28 percent … Read more