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Simple Backup Tool promises to provide users with a quick and efficient way of keeping their files safe from crashes and hackers by storing them securely. While this sounds like a great idea, this software is flawed in so many ways the word "Simple" should be removed from the title.

The free download appears on the surface to be very easy to use. A basic menu consisting of "Backup," "About," and "Settings" options seems straightforward. In addition, there is a generous empty space for the backup log to chart actions.

Unfortunately, the … Read more

There aren't many new companies launching at this year's Web 2.0 Expo in San Francisco, which runs Tuesday through Friday. One of the few that are is Lunch.com, which strives to get a little more juice out of user-generated publishing.

Here's the premise of Lunch: You can review anything you want, from a TV show to a restaurant to a food product to a household appliance. I guess it aims to be, sort of, a Wikipedia for opinions. Founder J.R. Johnson, who started building the site after he sold previous creations VirtualTourist.com and … Read more

iPhone users in the United Kingdom heavily rely on their device for accessing e-mail and Web content, compared with owners of other smartphones in the country, according to a report released Thursday by market researcher ComScore.

During a three-month period concluding in January, ComScore found that 79.7 percent of U.K. iPhone users accessed news and other Web information with their iPhone. Contrast that to 48 percent for users of all smartphones.

And e-mail also has struck a chord, with 75.4 percent of iPhone users relying on the device for checking their in-boxes and sending messages, compared to … Read more

AUSTIN, Texas--Someone blogged that South by Southwest Interactive is just like the Internet itself: disjointed, decentralized, scattered, fast, aggressive, random, fragmented, and so on.

In fact, the main commonality between the two may be that the number of attributes to describe them is infinite. Like the Internet, the annual tech conference here is an echo chamber of an echo chamber, a place where original thought and commentary get mixed up and mashed up in a highly self-referential meta conversation.

That was already the case before Twitter entered the scene at SXSW two years ago, but the microblogging service has certainly amplified the effect. It was both comical and frightening to see the uber-individualistic geeksters at SXSW captivated by the invisible rules of an ostentatious behavioral uniformity: within 1 mile of the convention center, you could observe the strange ritual of groups of people standing or sitting together, chained to their iPhones, twittering instead of talking: "SXSW. Twittering about SXSW."

The real conversation was often limited to a quick "What's your name?" or "Where's the next party?" just to have some input for the next tweet. It is indeed a read-write generation that is coming of age in the wake of an all-dominant present, with no particular loyalty to the past and maybe not even an interest in the future (see Peggy Orenstein's recent piece on "Growing up on Facebook" in The New York Times Magazine).

Yet the rise of the social digerati is unstoppable. New data by Nielsen Online shows that social-networking sites (which encompass social networks and blogs, by Nielsen's definition) are experiencing growth rates of twice as much as any of the main destination sites (search, portals, PC software sites, and e-mail). The time spent on social networks and blogging sites is growing at more than three times the rate of overall Internet growth. Furthermore, social networks are gaining traction among new audiences. … Read more

Mobile devices are becoming the virtual newspaper.

According to a report released Monday by market researcher comScore, the number of U.S. residents using mobile devices to access news and information more than doubled to 63.2 million in January over the previous year.

"Over the course of the past year, we have seen use of mobile Internet evolve from an occasional activity to being a daily part of their lives," Mark Donovan, comScore's senior vice president of mobile, said in a statement. "This underscores the growing importance of the mobile medium as consumers become more … Read more

Auditude, a video advertising company best known for technology that can identify clients' video content and run ads against it, has raised a $10.5 million Series B funding round from Redpoint Ventures and existing investor Greylock Partners. This brings the company's total funding to $23 million.

Last time we checked in with Auditude, the company had inked a deal with News Corp.'s MySpace and Viacom's MTV Networks to detect both official and user-uploaded MTV content on the social network's MySpaceTV platform. It was seen by many as a savvy antipiracy measure. Since then, Auditude has … Read more

Sony has been continually criticized for not having enough exclusive titles--and exclusive hits--for the PS3 to help drives sales of the console. That's not entirely true; the company has had some attractive exclusives, such as LittleBigPlanet, Uncharted: Drake's Fortune, and MotorStorm, but it's still paying the price for not hanging onto the Grand Theft Auto franchise--and failing to match Xbox 360's mega hits, Halo 3 and Gears of War 2 with anything as enticing (Resistance 2 was good, but it probably didn't move boxes).

Well, with Killzone 2, it now has a terrific first-person shooter that's getting rave reviews across the board--and you can't get it on the Xbox 360. Several gaming pubs have given it a perfect score (see Metacritic's roundup here) and our own review (via GameSpot) came in at 9.0. Just as importantly, mainstream newspapers like The New York Times have also given it the thumbs-up.

In Tuesday's Times, Seth Schiesel delivers a virtual love letter. "Perhaps the highest praise I can offer is that Killzone 2 is the first console shooter to make an old-school PC gamer like me wish it was available for 'my' system."

He also calls it the finest-looking shooter he's seen on a console. And more controversially, he adds, "Gears of War 2, the top shooter for Microsoft's competing Xbox 360, still looks good, but with Killzone 2, Sony is demonstrating that the superior silicon horsepower in the PlayStation 3 is opening a widening gap over the 360 when it comes to pure eye candy." … Read more

Note: This article originally incorrectly stated the pricing for Rockstar support and the version number that has been released. Rockstar Support is actually a one-year agreement and starts at $850 per month. (or $10,200 a year). These changes are reflected below.

There are thousands of open-source content management systems, from Alfresco to Drupal to Joomla, but one that gets less attention yet still delivers great functionality for Intranets and other smaller Web sites is WebGUI, developed by Plain Black.

Plain Black just released WebGUI 7.6 with a host of new functionality, including:

On an otherwise placid holiday weekend, one blog's commentary on a change to Facebook's terms of service created a firestorm of banter on the Web: does the social network claim ownership to any user content on the site, even if the user deletes it?

Facebook reorganized its terms of service last Wednesday. In a blog post, company legal representative Suzie White provided an explanation. "We used to have several different documents that outlined what people could and could not do on Facebook, but now we're consolidating all this information to one central place," White wrote. "We've also simplified and clarified a lot of information that applies to you, including some things you shouldn't do when using the site."

The blog post sounded benign. But the brouhaha arose on Sunday over a revision in the wording of Facebook's policy over what happens to profile content--shared items, blog post-like "notes," photos--when members delete their accounts.

Consumer advocacy blog The Consumerist phrased Facebook's fresh policy as "We Can Do Anything We Want With Your Content. Forever," pointing out that Facebook's ToS spruce-up removed several sentences in which the company said its licenses on user content expired upon account deletion. And that's where the hysteria began.

"Facebook should now be called The Information Blackhole," one Consumerist commenter proclaimed. "What goes in never comes out. Be careful what you huck in there."

Truth be told, most Facebook users won't give a hoot, the same way that the flurry over the Beacon advertising program in late 2007 was fueled by a few vocal privacy advocates while the general population didn't seem to care about it one way or the other. But for advocates of copyright reform and privacy, not to mention photographers and writers who may want the photos they upload or "notes" they write on Facebook to eventually lead to some kind of profit, the news was alarming.

Some prominent Twitterers and bloggers, like New Yorker music critic Sasha Frere-Jones, announced that they were deleting their Facebook accounts or pulling all uploaded content.

So Facebook issued somewhat of a clarification on Monday to explain what the change really meant.

"We are not claiming and have never claimed ownership of material that users upload," a statement from Facebook spokesman Barry Schnitt read. And indeed, Facebook's terms of service do say that "User Content and Applications/Connect Sites" are exempt from its claims on content ownership.

"The new Terms were clarified to be more consistent with the behavior of the site," Schnitt's statement continued. "That is, if you send a message to another user (or post to their wall, etc...), that content might not be removed by Facebook if you delete your account (but can be deleted by your friend)."… Read more