The mid-afternoon headline on Marketwatch.com read, "Rift opens in Silicon Valley," a conclusion which further confirmed a long-standing suspicion that editors ought to drastically reduce their caffeine intake. The story centered on the billionaire boy bust-up that everyone's writing about since Oracle unceremoniously dumped Salesforce's Marc Benioff's keynote slot at the Oracle OpenWorld conference taking place this week in San Francisco.
A better headline would have been: "Larry Ellison walks into Benioff trap, Oracle CEO now rues the day."
And so he should.
On Tuesday evening, Benioff went public with a couple … Read more