mccain

A company run by Hillary Clinton's fine people-knower, Mark Penn, got together with the highly-regarded Landor Associates, an organization that once came to the enlightening conclusion that "green is the color of reading," to research the relationship between presidential candidates and brands.

It makes for very colorful reading. Purple, to my eyes.

It seems that the respondents, who came from all political shades and who intended to vote, were asked to choose which brand best characterized Barack Obama, John McCain, Sarah Palin, and Joe Biden.

The brands were from most of the essential categories--cars, coffee, Internet search … Read more

Nike, having already collaborated with LCD Soundsystem on the creation of music that might enhance running performance, is now commissioning more young musicians to create tunes specifically for your sweaty ears.

A key in finding music that will improve your performance, some experts believe, is Beats Per Minute (BPM). The more beats in every 60 seconds, the more strides you are likely to take.

However, I understand that aerobic performance might also be enhanced by the rearrangement of a song's lyrics.

The Taylor and Francis Journal of Sports Science published research that concluded: "When selecting music for an … Read more

Will Joe the Plumber's tax message resonate in Silicon Valley?

Joe Wurzelbacher, an Ohio plumber considering whether to buy a business, turned into an unlikely media star this week after he confronted Sen. Barack Obama over the Democratic presidential nominee's tax proposal.

Obama maintains that his plan would reduce personal income taxes on 95 percent of the wage earners in the United States. But after an Obama appearance at Holland, Ohio, Wurzelbacher told Obama that his tax plan would take money out of his pocket.

That was the beginning of Wurzelbacher's 15 minutes of fame. His name … Read more

Presidential contenders John McCain and Barack Obama squared off Wednesday night for their third and final debate before Election Day, but the star of the show might have been Joe the Plumber.

Joe Wurzelbacher, an Ohio plumber, loomed large in the debate after McCain brought him up as an everyman worried about what might happen with tax rates under a new administration. As they have in the previous debates, McCain and Obama tried to spell out their economic philosophies for a curious electorate, and especially undecided voters.

Following the debate, which also covered the general domestic policy plans of the … Read more

Tom couldn't decide whether to go with the "marginalized whackjob" wall paint, or just get a marginalized whackjob fringe. Vote? In other news of the day, the McCain campaign discovers that the DMCA can be ANNOYING! Maybe they'll do something about it once they're back in politics-land! Also, EA says no one cares about DRM except an organized online cabal. We know how well that attitude worked out for the music industry.

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McCain campaign complains about takedown notice procedure http://www.publicknowledge.org/node/1795 http://arstechnica.com/news.ars/post/20081014-mccainpalin-campaign-angry-over-bogus-dmca-takedowns.html … Read more

As the financial markets continued on their bipolar journey, many of the IT industry's elites gathered for a conference in Orlando, Fla., organized by Gartner. ZDNet Editor in Chief Larry Dignan, who was in attendance, offers a perspective on what's at the top of their agenda for the foreseeable future.

Today's stories:

YouTube rejects McCain's request for DMCA takedown fix

CBS live Webcast: Presidential debate, round three

Authorities shut down spam ring

New Firefox beta even faster than FF3

Just as the economy has dominated headlines in recent weeks, it is likely to be the overriding issue Wednesday night in the third and final debate between John McCain and Barack Obama.

The presidential candidates will take to the podium at 6 p.m. PDT, this time at Hofstra University in Hempstead, N.Y. Moderating the debate--which is to focus in on domestic policy as well as economic matters--will be Bob Schieffer, the chief Washington correspondent for CBS News and host of the show Face the Nation.

Both McCain and Obama this week released new proposals on ways to reinvigorate … Read more

John McCain's presidential campaign has discovered the remix-unfriendly aspects of American copyright law, after several of the candidate's campaign videos were pulled from YouTube.

McCain has now discovered the rights holder friendly nature of the Digital Millennium Copyright Act, which forces remixers to fight an uphill battle to prove that their work is a "fair use."

However, instead of calling for an overhaul of the much hated law, McCain is calling for VIP treatment for the remixes made by political campaigns.

McCain's proposal: complaints about videos uploaded by a political campaign would be manually reviewed … Read more

With just four weeks to go until Election Day, John McCain and Barack Obama met again Tuesday night in the second of three presidential debates.

The White House hopefuls covered familiar ground on topics ranging from the economy and the government's financial rescue plan to how to handle complex foreign policy hot spots, including Pakistan, Iraq, and Iran.

On the tech front, not much was said in the debate, which followed a town-hall format, though McCain suggested that he has considered former eBay CEO Meg Whitman as a potential Secretary of the Treasury. Whitman got second billing, though--McCain first … Read more