Facebook helps brands monitor and respond to comments
Facebook has been tinkering with how businesses, brands, and celebrities can deal with all of the comments they receive on the social network. And, today, it's rolling out another new tool -- a way for brands to more easily monitor and respond to comment replies.
Setting up a triage comment system through a new API, Facebook is making it possible for programmers to set up different comment "views."
The first view is "top level comments," which can be ranked to show those that a brand wants everyone to see. Then there are "replies," … Read more