Magnify360, a company specializing in advertising conversion optimization, announced on Thursday that it has launched Google Cost Optimizer for those that want to maximize the performance of their Google AdWords campaigns.
According to the company, Google Cost Optimizer synchronizes with its clients' AdWords accounts in real time and responds to bid, keyword, and campaign changes without a hitch. By doing so, the tool lets Magnify360's clients gain return-on-investment information in real time on metrics such as cost per click, revenue per click, conversation rate, and overall return on investment.
"In order for businesses to survive this recession, marketing … Read more
Demand for OpenOffice.org 3 has been so high on its first day of out of beta that the official Web site crashed.
After using OpenOffice's MS Word analog, Writer, all day, I can confirm that this update is worth it for the improvement in response and load times, if nothing else. The installation is still enormous, with an installer about 130MB for Windows users and 160MB for … Read more
If you go to OpenOffice's Web site right now, you will be greeted with this:
Apologies - our website is struggling to cope with the unprecedented demand for the new release 3.0 of OpenOffice.org. The technical teams are trying to come up with a solution.
Fortunately, however, you will also find links to download the latest version of the well-known, well-loved, and open-source OpenOffice.org suite, the alternative to the notoriously overpriced Microsoft Office.
After a lengthy development time, the company finally released its new 3.0 version of the software suite on Monday, and the download … Read more
If you've ever wasted time scouring a long document for every place a specific phrase appears, or worse, have had to look for that phrase in more than one document, you need Rider 8 Tools ($19.95), a slim but powerful search application that finds multiple terms in multiple files within any set of parameters you throw at it.
For instance, if you need to see every time the term "business plan" shows up within three words of "market growth" in a 50-page document, you would use Rider 8 Tools to quickly peruse it. You … Read more
Based on the Mac software WriteRoom, Dark Room for Windows looks a heck of a lot like the classic text-adventure game Zork. It's a black background with a CRT-style green foreground color for your text that aims to offer a distraction-free application for writing. There are few bells and no whistles: this lightweight text editor is without buttons, menus, or anything else that might disturb your concentration. You can either accept the default preferences and start typing into a new document, or hit Ctrl+, to open up the Preferences.
Because Dark Room starts in full-screen mode by default, you … Read more
The service launched a little more than a year ago with several innovative features that effectively take over a blog's commenting system and add things like reputation, ranking, and a centralized area where blog administrators can manage comments across several sites at once.
Automattic and WordPress founder Matt Mullenweg says two of the main reasons for the pickup are IntenseDebate's e-mail replies and rating system which will likely make their way as the default … Read more
A friend asked if it's possible to print a subset of the addresses in her Microsoft Outlook contacts as mailing labels. You would think that such a basic operation would be a breeze for an industrial-strength personal-information manager like Outlook. You would think wrong.
The first bit of counter-intuitivity is that you use Microsoft Word, not Outlook. If you use Outlook's own mail-merge function by clicking Tools > Mail Merge, you get kicked into Word anyway. And every time I tried to run the resulting wizard, Word stalled in mid-process.
Instead, move the contacts whose addresses you want … Read more
Article updated 11/4/08.
There's much to admire in RIM's native software set for BlackBerry phones, but for many, the built-in document viewer isn't one of them. Word documents on most models open in a plain text monotone; serviceable, but without the benefit of formatting or the capability to edit the text.
On Monday, Quickoffice released an updated solution for business users and prosumers angling for a more familiar desktop read and the capability to edit attached documents. In addition to support for the usual Microsoft documents--Word, Excel, PowerPoint--eOffice 4.5 ($29.95 after a … Read more