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web 2.0 expo

The six secrets to mobile computing success

There are six things that developers need to keep in mind when developing for mobile computers, six things that don't necessarily come into play when thinking about PCs.

That's how Ben Bederson and John SanGiovanni, co-founders of Zumobi, described their philosophies of mobile computing: immediacy, adaptability, one-handed use, visual elegance, put the user in control, and thinking differently. The two engineers hosted a session during the waning days of the Web 2.0 Expo for Web developers interested in making products for smartphones, mobile Internet devices, or whatever convention we settle on to describe the next generation of … Read more

Google's pointers on countering Web spam

SAN FRANCISCO--It's no secret that spam now pollutes Web sites as well as e-mail in-boxes. But Web site operators can take actions to combat it, a Google expert in the area said Friday.

Matt Cutts, head of Google's Webspam team and an engineer who's been working on the problem for eight years, offered some tips about combating it during a speech at the Web 2.0 Expo here.

"Spammers are human," Cutts said. "You have the power to raise their blood pressure. Make them spend more time and effort...If spammer gets frustrated, he'… Read more

Fake Steve Jobs lights up Web 2.0 Expo

SAN FRANCISCO--If there's one person in the world of Web 2.0 technology--or tech in general--who hasn't yet been skewered by the infamous blogger Fake Steve Jobs, get ready: He's coming for you.

In a frenetic keynote address Friday morning at the Web 2.0 Expo here, Fake Steve--otherwise known as Forbes writer Dan Lyons--gave his unique take on the world of technology, the people who drive it, and the future of media.

Fake Steve began his talk with a discussion about the issues related to surviving backlash from audience members at conferences. I was rather pleased … Read more

O'Reilly invites Twitter questions at Web 2.0, doesn't ask them

Update: This story now reflects Tim O'Reilly's mea culpa for not asking audience questions sent in via Twitter.

SAN FRANCISCO--After all the hooplah over interactivity--or lack thereof--during keynote speeches at the South by Southwest Interactive conference in March, I've been thinking a lot about how conferences can incorporate the backchannel.

That's why I was pleasantly surprised to see Tim O'Reilly, who runs O'Reilly Media, which is the co-organizer of the Web 2.0 Expo here, invite the audience for his keynote conversation with Sun Microsystems CEO Jonathan Schwartz to Twitter him questions to ask … Read more

Jonathan Schwartz: A top blogger sees end to blogging

SAN FRANCISCO--Sun Chief Executive Jonathan Schwartz rightly gets credit for pioneering the corporate blog as a tool to reach customers, employees, and others. But pretty soon the novelty of his methods will wear off, he predicted.

"At some point the word 'blogging' will be anachronistic," Schwartz said at the Web 2.0 Expo here in San Francisco. "I communicate."

And he predicted, in effect, that the rest of the executive world will catch up. "Historically, communication took place by being a celebrity CEO who met with heads of state, and got the local media to … Read more

The Web 2.0 economy hangs in limbo

This post was updated at 10:11 AM on Friday with comment from Chi.mp's Myles Weissleder.

SAN FRANCISCO--Wednesday night was a wild one.

As part of this week's Web 2.0 Expo, the ubiquitous digital-media blog Mashable enlisted a brand-new social-media site called Chi.mp to sponsor its all-night bash at a cavernous nightclub called Mighty. The open bar was flowing, the dance floor was seeing plenty of attention (a rarity at a tech industry party), and young women left and right were posing for photos with snappily-dressed Mashable overlord Pete Cashmore and numerous Chi.mp-branded trucker … Read more

BigString releases IM for the paranoid

BigString just released "Self Destructing Instant Messaging," a plug-in for AIM that lets you convert an ordinary IM discussion into one where the messages literally vanish from the screen moments after they are sent.

To initiate a self-destructing thread, you have to start from AOL's IM client and install the BigString software add-on. Then, from within AIM, you get an option to "Go BigString," which if the company were not so enamored of its branding, would say instead something useful, like "launch secret IM window." At any rate, once you select this option, … Read more

Netvibes to open-source its widget platform

Netvibes, a developer of customizable start pages, plans to make its widget platform, application programming interfaces, and iPhone version open source, according to CEO Tariq Krim.

"We want to compete with Google widgets," Krim said. "Our container supports Google widgets and every other platform. If we release our code, people will leverage it and grow the reach of our platform."

Krim hopes that supporting a broad range of platforms, including Windows Vista and Windows Live, Mac OS X, Opera, Yahoo, and Google, will inspire the developer community to adopt and innovate on the Netvibes platform.

Netvibes … Read more

Web marketing 101: Use lasers

While Microsoft, Nokia, and others paid untold sums of money to have the biggest and brightest booth at the Web 2.0 Expo, in a quiet part of the show floor, one of my favorite DIY sites Instructables.com essentially stole the show.

Ignoring boring pamphlets or forgettable swag, the company brought a laser etching machine and offered up free custom-designed laser etching to anyone who brought a laptop, iPhone, or other portable device that they were willing to have burned with warranty-voiding goodness.

Word spread like wildfire around Blogtropol.us' blogger lounge that this was going on downstairs, the … Read more