A new study out from DisplaySearch detailing how well (or poorly) notebook manufacturers performed over the past quarter has hit the Net and the results don't look too promising for Dell.
According to the study, the global notebook market grew by about 24 percent quarter over quarter and a whopping 42 percent year over year. Amazingly, 29 million notebook units were sold in the last quarter alone and HP--the de facto leader in computing right now--commands 21.4 percent of that total, representing 72 percent growth over the same period last year.
But perhaps most startling, Dell has not only lost ground to HP in the notebook market (its share of the market fell 0.2 percent to 13.8 percent), but Acer is hot on Dell's heels and commands 12.8 percent of the total notebook market.
It gets worse: if we were to combine the total share of all Acer properties--Acer, Packard Bell and Gateway--the company's new market share is a whopping 16.2 percent, which not only puts it into second place in the worldwide notebook market, it leaves Dell far behind the pack.
Who could have thought just a few short years ago that Dell would be in such a position? Not only is the company slipping further behind, Acer--a company that had heretofore been an also-ran--has developed into a powerhouse in this industry.
But is there anything Dell can do to turn its business around? Unfortunately, the solution may not be immediately available, and it may need to change its historically successful market strategy in order to do it. If it doesn't, look for Dell to become the industry's also-ran.… Read more