How Apple keeps them lining up
What does the iPad have in common with Harry Potter? Quite a lot it turns out.
It's got legions of fans eager to line up for it, lose sleep over it, and even skip work to be the first to get their hands on it. And of course there are those that detest it entirely.
We're not going to call CEO Tim Cook a wizard, say there will be an eight-part movie series, or focus on the company's use of the word "magic" to draw this comparison out even further. But we will say that … Read more