posts on CNET - Page 8

Is this the future of Windows 8 ultrabooks?

Intel showed off the latest hybrid ultrabook concept at company confab this week. But it's been preaching this best-of-both-worlds religion for a while now.

Intel's new PC business chief, Kirk Skaugen, is making the case for hybrids this week in Beijing at an Intel conference. But CEO Paul Otellini has been proselytizing the hybrid experience since last fall and other Intel executives, like Erik Reid, have been chiming in at every opportunity too.

Here's the pitch: in "consumption" mode, it's a tablet (see photos) and in productivity mode it's a standard laptop. And throw in the fact that hybrids use the latest high-performance Intel Ivy Bridge processors and run the Windows 8 Metro interface. … Read more

First Intel Ivy Bridge launch expected on April 23

The first of a series of Ivy Bridge chip announcements is expected on April 23, CNET has learned.

Previously, CNET had been told the launch would happen between April 23 and April 29. Buy today an industry source familiar with Intel's plans said the initial rollout will happen on April 23.

Ivy Bridge is the first in a series of upcoming Intel mainstream chips that emphasize graphics and multimedia processing. … Read more

Intel chip tests surface ahead of Apple, Windows laptops

New benchmarks point to decent performance jumps for upcoming Intel Ivy Bridge mobile processors. That should translate pretty directly to faster Apple and Windows laptops.

To date, we've seen plenty of Ivy Bridge desktop benchmarks but few hard numbers for mobile. Ivy Bridge is Intel's next-gen processor packing 3D transistors, improved graphics, and USB 3.0 via the accompanying chipset.

So, let's get right to the nub of the matter. Benchmark tests were conducted with a quad-core Core i7-3820QM Ivy Bridge chip and a current-generation Sandy Bridge Core i7-2960XM.

Testing based on 3DMark Vantage (entry, overall) yielded … Read more

Intel delivers USB 3.0 in its chips, finally

In Silicon Valley time, it's been eons but USB 3.0 support has finally landed in Intel chips.

Intel -- somewhat stealthily -- announced today that its 7-series chipset family is now available and "shipping in mobile and desktop OEM systems and motherboards worldwide...[and] they also integrate USB 3.0."

The new chipsets -- companion silicon to the main processor -- support both 2nd Generation Intel Core processors, aka Sandy Bridge, and 3rd Generation Intel Core chips, aka Ivy Bridge.

With today's announcement of availability, it's been roughly ten years since Intel announced support … Read more

Intel revs up ultrabook campaign: A better MacBook?

With Intel's latest silicon due soon, the chipmaker is cranking up the marketing volume for ultrabooks, saying the skinny laptops usher in a "a new era of computing."

The marketing campaign launched this week is the biggest in about a decade, spanning television, online, and print ads, the company said today. And Intel is putting its proverbial money where its mouth is.

Hundreds of millions of dollars will be allocated for the "largest marketing spend for the company since launching Intel Centrino in 2003," Intel said in a statement. (See first TV ad below.)

Centrino … Read more

Intel's Ivy Bridge chip expected at the end of April

Intel is expected to launch its latest and greatest processor, Ivy Bridge, during the last week of April, a source tells CNET. This will be followed by a crush of new product announcements, laptops, and desktops alike.

The announcement is expected the week of April 23 or soon thereafter.

Ivy Bridge will be the biggest statement by Intel to date on the importance of graphics. Not unlike -- broadly speaking -- the emphasis Apple is placing on graphics in the new A5X chip powering the third-generation iPad.

"Graphics are the part where you're going to see the most … Read more