Speculation abounds over Nintendo's intentions with its new DSi. Is it designed to compete with the iPod Touch, thanks to its music playback function? Is it taking aim at mobile phones with its two cameras?
The argument might be made that it is trying to compete with Apple's iPhone-like music player, which is increasingly being marketed to gamers. But Nintendo CEO Satoru Iwata has a different take on that suggestion.
On the company's Nintendo DSi page over the weekend, Iwata expressed that the notion of Nintendo trying to compete with the iPod is ridiculous. In his "Iwata Asks" post on the site, he said the following:
Nintendo doesn't have any intention of directly competing with existing products, but the mass media has a tendency to portray everything as a rivalry between opposing companies. It seems (that) some people have the impression that we want to compete with cell phones or the iPod, that putting cameras or music players in our devices is out of character for us.
I hope those who have such an impression will take an interest in what Nintendo can make when it dedicates itself to pleasing as many people as possible who pick up a DS, and I hope they'll actually pick one up themselves.
But as much as Iwata and his team might try to disregard other game-friendly gadgets on the market, he explains that "it can be next to impossible with words alone to draw a distinction with previous products."
With two 0.3-megapixel cameras and a music player that can't compete on any level with the iPod, I don't think it's too difficult to agree with Iwata. But assuming that Nintendo truly doesn't want to compete with Apple or other media device manufacturers, why are those features there in the first place? Are they just extra add-ons that we probably won't care about?… Read more