At Speck, fighting the iPhone case wars inch by inch
PALO ALTO, Calif.--If you work in Silicon Valley and have a big meeting in a flyover state with a potential partner, the extent of your wardrobe may well be challenged.
For Bryan Hynecek, the director of design and "what's next" at case maker Speck, that was the situation he faced recently as he readied to jet off to a meeting with a giant national retailer. He'd spent hours preparing, but now, he had just one question.
"So we really have to wear a suit tomorrow?" Hynecek asked.
"You don't have to,&… Read more
