Marketing and PR folks take note. In one of the more brilliant publicity stunts in recent memory, iPhone accessory maker Case-mate is going downscale. Really downscale. And green, too.
It's created a 99-cent cardboard "recession" case along with free "Sharpie Script" personalization (yes, some dude or dudette will inscribe your case by hand). And these babies can be bought in bulk: Case-mate is offering 10 for $7.99.