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Will metal in the 2011 Ford Fiesta blend?
Check out the latest episode of the cult hit. Tom Dickson, of Blendtec, and Ford Fiesta Agent Ryan Dembroski go for a test drive in the 2011 Ford Fiesta and blend.
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What the heck will they blend on YouTube next!?
Apparently, blenders aren't just for smoothies and margaritas anymore.
Ever try blending golf balls? Light bulbs? Cell phones? A rake handle? An iPod? I bet not, but I have a sneaking suspicion that you have watched Tom Dickson from Blendtec blend some of these things on YouTube.
A few months ago, I used the "Will It Blend?" campaign for an article on Marketing Profs.
Since then, the campaign has continued on (Tom blended an iPhone this summer, for instance) and is now arguably one of the best examples of YouTube-based social-media marketing (SMM) to date.
The YouTube-based … Read more
Blended iPhone up on eBay
Who needs a $100,000 iPhone from eBay when you can get a pile of dust instead? The metallic remains of the iPhone from the notorious Will It Blend video are now up on the auction Web site, along with a brand new Blendtec Total blender and a Will It Blend T-shirt and DVD.
The video, which has now been seen by over a million people since its debut two days ago features Blendtec founder Tom Dickson pulverizing a brand new iPhone into a pile of dust and twisted metal. It's part of a viral marketing campaign for Blendtec … Read more
