A recent report from analyst firm ComScore said that unique U.S. visitors to Facebook (FB) dropped slightly in May compared with April and March. But an analysis of additional ComScore data suggests that the slowdown could be more significant and longer lasting. Falling traffic could be a concern to investors, who justify Facebook's high market value by pointing to its growth potential.
Unique visitors are an important measure of growth and activity for social networks and an indicator of whether users might be tiring of a site. According to Reuters, research firm ComScore said that the number of … Read more