TV channels must be starting to feel the sting as more subscribers opt for video streaming services. New data from global information company The NPD Group shows that television channel subscriptions fell 6 percent in the last two years, while streaming services grew 4 percent.
It appears that with the ease and relative low cost of TV and movie streaming services, more people are canceling channel subscriptions like HBO and Showtime. According to The NPD Group, 67 percent of all digital video transactions are via subscription video-on-demand, or SVOD. This includes services like Netflix, Amazon Prime, and Hulu Plus.
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