Microsoft is funneling $15 million into Foursquare and has agreed to a multi-year deal to license the New York-based startup's location data, Foursquare announced Tuesday.
Four-year-old Foursquare makes a Web and mobile application for checking in to places and finding nearby hot spots. The company, which has 45 million registered users, completed a $35 million round of funding in December.
Microsoft's money will be pooled with those funds as Foursquare figures out how to make money on its own. As for the licensing arrangement, Microsoft is buying access to Foursquare's database of more than 60 million entries … Read more
Google will be shutting down Schemer on February 7, 2014. After this date, all accounts and their associated data will be deleted. That means it's time to back up your schemes before they're wiped from existence.
You may have received an e-mail with a link to export your data. If you didn't, you can do the export at this link. You'll be directed to log-in to the Schemer Web site and request a copy of your schemes, which will be delivered by e-mail. Google says that the backup copy may take 24 hours … Read more
With its latest update, Foursquare has evolved beyond its roots of checking in to businesses and unlocking badges and special offers from those businesses. Now the app lets you explore your local area based on data culled from other Foursquare users while still retaining the gamelike features of its roots.
While the original app was always well-designed, the new features make it even more useful. Recommendations for smaller towns can be sparse, and the settings can be somewhat overwhelming, but it remains an essential download for avid Foursquare users.
The basics When you first launch Foursquare, you'll need to … Read more
Launch Center Pro, the popular iOS automation app, takes advantage of third-party apps that have URL schemes. These schemes are nothing more than ways for apps to talk to one another in iOS, sharing information between one another.
Previously, Foursquare was listed as a supported app for Launch Center Pro, but it was removed after a recent update removed the URL scheme setup Launch Center Pro had been using.
Foursquare said Thursday that it has raised $35 million in Series D financing. The news comes just weeks after the places-centric social network completed the iPhone rollout of its most ambitious -- or obnoxious, depending on your preferences -- feature to date: real-time recommendations.
The equity round was led by new investor DFJ Growth and included participation from another new investor, Capital Group's Smallcap World Fund. Barry Schuler, managing director for DFJ Growth, is joining Foursquare's board. Previous investors sat this round out, though their convertible debt investments from April converted to equity.
Foursquare isn't disclosing its … Read more
The best Foursquare tips on what to eat, see, or do nearby are headed directly to an iPhone near you thanks to a just-released version of the place-centric social network's iOS application.
The new application, released Thursday, includes the suggestions in the form of user-created Foursquare tips that are automatically delivered via push notifications whenever you go somewhere new. Dubbed "real-time recommendations," this come-to-you feature made its debut on Android earlier this year, arrived in preview stage on the iPhone in October, and is now available to all on iOS.
Along with the informative nudges, Foursquare has … Read more
Foursquare's head of product, Alex Rainert, is checking out of the place-based social network he designed with long-time friend Dennis Crowley.
"After four incredibly intense and rewarding years at Foursquare, it's time for me to move on," Rainert wrote in a post Wednesday on his personal blog.
Rainert has been a cohort of Crowley's since before the two of them worked together on Dodgeball, a location-sharing service that was the predecessor to Foursquare. His exit comes as the New York-based company, which has a modest user base of 40 million people, finds itself in the … Read more
In its most aggressive maneuver to make money yet, Foursquare is introducing self-serve advertising tools that merchants can use to dish out promoted updates to a selection of the place-based social network's 40 million members.
Monday, the 4-year-old company is launching in full an ad product that any of the 1.5 million claimed locations on Foursquare can use to reach people through the home screen of the application or in the "Explore" tab, where members typically go to search for places to visit.
Foursquare plans to hawk the self-service tools, which have already been live in … Read more
Foursquare is releasing a new version of its application for iPhone that will deliver suggestions on what to eat, see, or do at or near your current location before you have to ask for them.
Thursday, the place-centric social network has put a passive location feature for tips that are delivered unsolicited in version 6.4 of its iOS application, which also comes with a slightly refreshed design, for some of its users.
The feature, which the company is now calling "real-time recommendations," works in the background on your smartphone, paying attention to your device's movements to … Read more