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Facebook ranking would climb with new ComScore system

ComScore has an early Christmas gift for Facebook -- a slight boost in its Internet audience ranking thanks to a change in its measurement system.

ComScore, which tracks Web site visitors and other information, today unveiled its new digital audience measurement and media planning tool dubbed the "Media Metrix Multi-Platform."

Currently in beta in the U.S., the technology tracks audience size and demographics on traditional desktop browsers as well as mobile devices. And it does so in such a way that accounts for people using multiple devices to access the sites.

Jeff Hackett, executive vice president of … Read more

ComScore: Google still top site, Pinterest continues to soar

ComScore just released February data on most-visited Web sites that confirmed Google still rules the Web, with186.6 million visitors.

The next biggest properties were Microsoft Sites with 174.4 million and Yahoo sites with 173.5 million. Facebook, meantime, came in at number four with 158.6 million visitors, and, curiously, MySpace jumped 8 positions to rank number 42 with 25.5 million visitors.

Remember: This is strictly visitors, not a measure of how long people spend on these sites.

Yet one standout from the report is Pinterest, the invitation-only site that at the end of least year ranked … Read more

Facebook, Twitter see record number of visits in July

Facebook and Twitter each broke a record last month with the highest number of visitors seen by the sites, according to data released Friday by ComScore.

For the month, Facebook ranked fourth in most visited Web sites in the U.S., behind Google, Yahoo, and Microsoft. The popular social network had 162 million unique visitors, compared with 160 million in June and 157 million in May. And compared with 145 million in July 2010, its latest figures show a rise of more than 11 percent.

Twitter, which was ranked at No. 34, saw 32.8 million people flock to its … Read more

Bing's share of online searches stays steady

Microsoft's Bing is hanging onto its 14.4 percent of the search engine market, according to new data out yesterday from ComScore.

Looking at ComScore's U.S. search engine rankings for July, Bing stayed flat, Google lost just 0.4 of a percentage point, and Yahoo climbed slightly by 0.2 points. Overall, Google still led the way with an overwhelming 65.1 percent market share, leaving Yahoo in second place with 16.1 percent.

Drilling down to the actual number of searches conducted in the U.S. last month, Google took home 11.2 billion in total, … Read more

Google+ speeds to 25 million users in first month

In just one month, Google+ has captured 25 million visitors, making it the fastest site to reach such numbers, according to data out yesterday from ComScore.

Google's socially networked audience is likely even higher now, as the 25 million mark is through July 24, more than a week ago, as noted in ComScore's report.

Growing at around 1 million users per day, Google+ has outshined Facebook, which took three years to grab 25 million people, and Twitter, which took a little more than 30 months to reach that level, ComScore said.

Drilling down by region, Google+ has seen … Read more

Google hits record with 1 billion site visitors in May

One billion people worldwide visited Google in May, the first time ever that a site has drawn that many visitors in one month, according to data from ComScore.

The number of unique visitors to Google's sites rose by 8.4 percent from 931 million a year ago to just over a billion--1,009,699,000 to be more exact.

Across the world, market researcher ComScore said yesterday, Google saw its greatest numbers in India and South Africa, which accounted for 14.3 percent and 13.5 percent of its visitors, respectively. The lowest numbers were in South Korea and … Read more

Bing continues to capture more searches

Microsoft's Bing eked out 14.1 percent of all searches in the U.S. in April, according to the latest ComScore data, released yesterday.

That's still a far cry from market leader Google, which holds a commanding 65.4 percent of the market. But those numbers show a trend over the past year in which each month Bing grabs a slightly bigger slice of the U.S. search engine pie, while Google sheds a tiny amount or stays flat.

For the month, Microsoft's market share gain was just 0.2 of a percentage point, while Google's … Read more

ComScore: Microsoft, Google hold their own in search

Microsoft and Google each grabbed a tiny sliver more of the U.S. search market last month, according to ComScore.

Both companies gained three-tenths of a point of market share in March, compared with February.

Overall, Google sites accounted for 65.7 percent of the 16.9 billion searches in the U.S. last month, ComScore said yesterday. Microsoft sites snagged 13.9 percent, while Yahoo sites held 15.7 percent. As always, ComScore's figures specifically track "explicit core" searches, which are search terms that people manually enter on a Web page.

Beyond the core search numbers, … Read more

ComScore: Verizon iPhone was top phone in Feb.

A new report from analyst ComScore says that the Verizon iPhone was the "most acquired" handset during the month of February.

ComScore's sampling, which consisted of more than 30,000 U.S. mobile subscribers, notes that the surge of handset buyers responding to the phone's launch earlier this year helped give Apple the strongest gain of market share in the OEM category. That gain amounts to an additional 0.9 percent between November 2010 and the end of February 2011.

Nonetheless, Apple remains below competitors at 7.5 percent overall in terms of OEM market share. … Read more

Bing's search engine share continues to rise

In February, Microsoft's Bing continued its slow but steady rise, grabbing a slightly higher chunk of the U.S. search engine market, according to data released Friday by ComScore.

Among the three top search engines, Microsoft's share of the search market rose to 13.6 percent, up half a percentage point compared with January. In comparison, Google lost two-tenths of a percentage point but still dominated the market with 65.4 percent of all searches in February, while Yahoo's share stayed flat at 16.1 percent.

Though Microsoft may have picked up more share, the number of … Read more