The iPhone commercial parody on YouTube with genius filmmaker David Lynch hit the mark for me. His insight about people watching movies on iPhones, I'm paraphrasing--"You think you've seen the movie after watching it on your iPhone, but you'll be cheated. You haven't seen the movie."--could also be applied to music.
Just because you were listening to music while text messaging your boy/girlfriend doesn't mean you've actually heard the music. Exposure to music, art, film, what have you, is not the same as active engagement. It's kind of … Read more