What are all those Netflix and Hulu viewers watching, and how are they accessing that content? A new study out yesterday from Nielsen offers some answers.
Among Netflix subscribers, 53 percent watch movies, 11 percent tune into TV shows, and 36 percent catch a mixture of both. But among Hulu viewers, only 9 percent are streaming movies, 73 percent are watching TV episodes, and 18 percent grab both equally.
Those results aren't surprising since Hulu isn't exactly known for its vast movie library, focusing instead on providing current and past seasons of popular TV series. In contrast, Netflix … Read more