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placebase

Apple buys map service to compete with Google?

We may now have a better idea of why Apple objects to Google Latitude.

It appears that Apple has purchased PlaceBase, a company that produced a maps API called Pushpin and offered a mapping service much like Google Maps. The evidence, dug up by ComputerWorld's Seth Weintraub, first appeared in the form of a tweet in July by Fred Lalonde, the founder of Openspaces.org, a company that used PlaceBase's software, stating that Apple had purchased PlaceBase:

Apple bought PlaceBase - all hush hush. Pushpin site taken offline. Hyperlocal iPhone?

The next clue apparently came from Jaron Waldman, … Read more

Get lost in map data: Policymap

After the Where 2.0 conference, I had a chance to catch up a bit with Jaron Waldman, the CEO of Placebase, which makes the demo site Pushpin that I covered from the conference. He had another demo to show me, but this one is a bit more useful: PolicyMap.

Made for Placebase customer The Reinvestment Fund, it's a collection of real estate, civil, and financial built into a mapping and charting engine. It can locate superfund sites; show you crime stats; tell you about mortgage originations (including things like subprime mortgages to various demographic groups), and age and … Read more