Frogger was a popular arcade game that had kids hooked in the 1980s. Now, with a little help from advertising creative director Tyler DeAngelo, the game takes on the world in real time.
DeAngelo used a Webcam to record traffic in real time on New York's busy Fifth Avenue. He wrote code that corresponded with the position of cars and turned it into live, streaming data. That means the frog in the game dodges cars as they make their way through New York traffic.
After the game was finished, it was installed in a real arcade cabinet. The game was then placed on the sidewalk along Fifth Avenue in New York and played in real time. … Read more