Everyone who saw VW's Microbus concept vehicle and immediately wanted one, raise your hand.
Lots of hands.
Now, everyone who would pay $40,000 or $50,000 or more for one, raise your hands.
Not too many hands out there...
Volkswagen was one of the first automakers to bring a concept vehicle to production virtually unchanged with the New Beetle a decade ago, but not all concept vehicles are destined for production. Europe was not interested in the Microbus, and a unique platform and high-cost assembly plant, plus limited sales potential meant that it stayed a concept. And although … Read more