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March 17, 2009 11:35 AM PDT

Is iPhone OS 3.0 a boon for the accessory market?

by Donald Bell
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At Tuesday's iPhone OS 3.0 preview event, Apple unveiled several new features of the iPhone operating system, including the capability to create applications specifically for interfacing with third-party hardware. Examples given included a five-band EQ interface for speaker docks, or an FM transmitter control that allows you to select broadcast frequencies based on signal strength.

Alesis ProTrack iPod recorder.

An example of the Alesis ProTrack using an application front end for recording control.

This may sound like a benign little announcement to most people, but as someone who closely monitors trends in iPod accessories, I expect that this will be huge for the industry. What company isn't going to want to differentiate its products with a slick app?

I expect that everything from battery chargers to stereo Bluetooth headsets will (for better or worse) be given the app treatment. The products won't necessarily be any better for it, but the gee-whiz appeal alone will probably carry manufacturers and consumers through to the end of the year.

The nightmare for me is going to be all the apps I'll need to download for each iPod and iPhone accessory I review. Every speaker and every dock will likely require an app download to get the full picture of the product. Version updates for apps will also be a pain. If Altec Lansing hypothetically updates the EQ control on the app for its latest line of speakers, suddenly, I'll need to add a note to all its product pages.

But there are some potentially cool things to come out of hardware-specific applications. Here's what I'm looking forward to seeing:

Buttonless products. Call it the "Shuffle Effect," but if you can migrate all of a product's controls to the iPhone's touch-screen interface, then why have buttons? I'm not saying it's a good idea, necessarily, but the potential makes it inevitable that we'll see a product like this sooner or later.

Game controllers. Maybe it's just me, but I get a little giddy from the idea of plugging a reproduction of the vintage NES controller into the dock of the iPod Touch to play a little old-school Super Mario. Not every game is suited to touch screen and accelerometer controls.

Audio recorders. Companies like Alesis have already been trying to accomplish app control of hardware by advertising its product's compatibility with Bias' iProRecorder application. It's not a perfect marriage, though. The iPhone/iPod Touch behaves like a recording medium, while the settings for the recording hardware are still strictly controlled by buttons and switches. Really fine-grain control over gain settings, compressor ratios, gating, panning, surround effects, and audio editing are much better handled on the screen than with hardware, allowing the expression of greater complexity and unique graphical controls.

Nike+iPod alternatives. The Nike+iPod exercise kit is a very cool way to track your progress with running and jogging, but you've got to buy special Nike shoes and the proprietary Nike pedometer puck, and the software isn't for everyone. I know Apple and Nike are closely partnered on the Nike+iPod product, but I could see something come along that doesn't compete directly and works more like the Wii Fit, with it's own hardware and application.

I'm sure there's way more potential here than I can come up with. Personally, I would love to see some hardware for enhancing the portable music-listening experience on the iPhone with EQ or music sharing, but I'm not sure how you would pull it off without being able to run applications in the background.

[Correction: It appears that apps in OS 3.0 will now be able to access and play music files stored on the iPhone and iPod Touch.]

What do you think? Are there any hardware-dependent apps that could make your iPod/iPhone accessories better or more interesting?

Donald Bell is CNET Reviews' senior editor for MP3 players and portable audio, and one half of the MP3 Insider blog and weekly podcast. He also likes getting his hands dirty with digital audio tools for musicians and DJs.
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Add a Comment (Log in or register) (11 Comments)
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by slickuser March 17, 2009 12:47 PM PDT
card readers! - Apple employees don't have to use crappy Windows CE based devices
for order tracking anymore!!
Reply to this comment
by esbium March 17, 2009 1:14 PM PDT
iPhone breathalizer here we come!
Reply to this comment
by SenorFrog March 17, 2009 1:23 PM PDT
LOL! But why stop with breathalizers. iPhone CSI, here we go!
by rbgaynor March 17, 2009 1:17 PM PDT
Re: Buttonless Products - buttons and other user interface controls actually contribute significantly to the cost of consumer electronics. As a result, I expect to see a lot of products going this route - either to reduce prices or to improve margins.
Reply to this comment
by crosbyjr March 17, 2009 1:33 PM PDT
The one I have been waiting for is a Heart Rate Monitor. I am ready to ditch my Nano,Nike+, Suunto HRM Watch for 1 device and 1 application solution for all of my training activities. Honestly if someone can come up with an app that can merge these in to 1 device with a good web based interface for crunching data I would be in heaven. Nike are you listening?

Right now the Iphone stays at home for runs. I have tried all the different systems out there. Suunto is the best in my opinion but the GPS module is gigantic and the software is Windows only and I still have to carry a Nano. Nike+ is dated and limited. The iphone just begs for an HRM.
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by seven7dust March 17, 2009 2:48 PM PDT
I'm hoping for a bluetooth based external hardisk

also here's hoping for a better camera that can be connected via the Dock connector not just higher megapixels but a real camera with a good image sensor n lens !
Hoping for too much I guess !

also how about a external Ir sensor and a universal remote app

I think that the Iphone 3 update will do to hardware accessories
wat iPhone 2 did to third party software apps !
Reply to this comment
by scatlizard March 17, 2009 4:47 PM PDT
Make an application to interface with digital cameras to record GPS locations and then be able to upload them to Facebook or mobile me.
Reply to this comment
by pcfish March 17, 2009 8:37 PM PDT
Either way would work.

1. Make iPhone a GPS device that plug into the camera's GPS port. (That'll only work for mid to high-end DSLR, for now).

2. Make iPhone to connect with the camera via USB, grap the picture from the camera and auto place GPS tag into the imported pictures.

Either one, I will be buying it.
by fondy March 17, 2009 6:30 PM PDT
Could this be it? Finally, after eight years, an iPod with graphic EQ?!?
Reply to this comment
by sanjayb March 20, 2009 10:06 AM PDT
I am hoping for a Skynet type of device where the iPhone/Touch serves as the brains to a killer robot device. :-P
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by Tony_Blackburn June 18, 2009 2:20 AM PDT
How about an IR sender with an app to recreate your remote control, all backed into an on-line database with the codes for every damn box ever made!

Even a simple TV-B-Gone type app would be no bad thing.
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Donald Bell Donald Bell is an electronic musician, a veteran record store employee, and a fearless hardware hacker. He's also CNET's Senior Editor for MP3 and digital audio.
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