• On TechRepublic: Five super-secret features in Windows 7
May 28, 2009 11:45 AM PDT

Concept car flashback: Ford 021c (1999)

by Antuan Goodwin
  • Font size
  • Print
  • 1 comment

Ford 021c concept (Credit: Ford Motor Company)

Way back in 1999, Ford put Marc Newson, a furniture designer who'd never designed a car before, in charge of developing a concept for the Tokyo Motor Show. The resulting vehicle, the 021c Concept, was hated by all. It was just too quirky, too unlike anything else on the road, and most importantly, not designed by a car guy.

Looking back on the vehicle some 10 years later, perhaps the 021c was just ahead of its time. Perhaps the candy-colored concept would be more at home on the road with today's Minis, Smarts, and Cubes.

021c concept

The concept showcased a simple, retro design that I think would be well received on modern roads.

(Credit: Ford Motor Company)

The concept featured a boxy, retro style that would probably resonate well with today's buyers and automakers. Rear-hinged back doors create a wide opening similar to that of the Mini Clubman or the Mazda RX8. If drivers are able to accept the Nissan Cube's refrigerator-like rear hatch, then perhaps the 021c's pullout drawer style trunk could also be accepted.

The 021c's shell was made out of carbon fiber, which is both very modern and extremely lightweight, and featured little ornamentation. The door handles were reduced to simple illuminated push buttons, and the front and rear light assemblies condensed into single-lens horizontal light bars.

For the interior, swiveling chairs facilitated easy entrance and egress. Newson designed simple instrument panel graphics and sparse switches and controls. Admittedly, the dash wasn't very ergonomic, but when was the last time you saw a concept that was?

021c concept

I like to image that the 021c would make a neat little EV.

(Credit: Ford Motor Company)

I couldn't find any information on the 021c concept's speculated powertrain, as I'm sure that wasn't the point of this design exercise. However, I like to fantasize about a peppy electric engine driving the rear wheels.

Way back in 1999, gas was cheap. Big cars and SUVs with big powerful engines were the symbols of status and power that everyone wanted. No one was ready for or interested in a tiny economy concept designed as a styling exercise. After the concept's poor reception, the 021c was mothballed by Ford and never displayed again.

Ford has since moved on, eventually settling on the current "Kinetic Design DNA" styling that debuted on the Iosis Concept in 2005 and can be seen in many of Ford's upcoming vehicles, such as the 2011 Fiesta and the 2010 Taurus.

Recently, the 021c Concept has been the subject of much chatter around the Web. The general consensus is that had the concept car been unveiled in 2009 rather than 1999, its story may have ended differently. In a world where the Fiat 500 can be 2008's European Car of the Year, I can't help but to agree.

[source: Likecool.com]

Recent posts from The Car Tech blog
Xtreme Mustang: Verts in a concrete jungle
Google Maps Navigation arrives for Android 1.6
Some BMWs will get four-cylinder engines
The 2010 Panamera: Porsche goes sedan?
Car Tech Live Podcast 145: An Audi that drives itself
Nissan's sporty Altima
U.S. Mazda2 launching at Los Angeles Auto Show
Electric-car maker Tesla preparing IPO
Add a Comment (Log in or register)
by tivezaj May 28, 2009 12:25 PM PDT
I love this car. It definately would be something to go back to the drawing board with. As an artist I felt the details were very unique especially illuminated push button door instead of handles...again this goes to show that engineers put cars out there that they wanted too. Engineers should be working together with designers and other creative people in the world to help produce cars with character, charm, uniqeness and most important ones that makes us fall in Love with them. After all cars are a functional work of Art!
Reply to this comment

Search Car Tech

advertisement
Click Here

About The Car Tech blog

CNET's Car Tech blog covers the latest developments in the automotive industry, with commentary on car stereos, hybrid and concept cars, GPS, and much more. The Car Tech blog offers the latest news and reviews from CNET's Car Tech reviews channel.

Add this feed to your online news reader

The Car Tech blog topics