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June 9, 2008 12:00 AM PDT

MobileMe: "Exchange for the rest of us"; $99 a year

by Ben Wilson
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Apple today announced "MobileMe," a new service that syncs email, contacts and calendar appointments and other data across devices including iPhones and Macs.

If, for instance, you take a picture on your iPhone and push it to MobileMe, the photo becomes instantly accessible through your online photo album and is subsequently pushed to all target devices.

The service is priced at $99 per year, and replaces Apple's .Mac. There will be a 60-day free trial launched alongside iPhone OS 2.0.

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