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Apple OKs in-app purchases for free iPhone apps

The iPhone maker is now permitting developers to sell content, subscriptions, and digital services from within their freely available App Store applications.

(Credit: Apple)

Developers of iPhone and iPod Touch applications can now enable purchases from within their freely available App Store applications.

Until now, Apple has permitted in-app sales of content, subscriptions, and digital services only for apps costing at least 99 cents.

Apple on Thursday sent the following e-mail to developers:

(Credit: Apple)

Considering all the drama surrounding the App Store approval process, this latest move by Apple appears to be a positive one for iPhone SDK developers, as it gives them a bit more flexibility in how they design and potentially profit from the applications they build.

We'd like to hear from developers of iPhone applications that use in-app purchases, though; please tell us about your experiences in the comments.

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