With a retail price of $179, the Keurig K75 Platinum Brewer sits in the middle of the price spectrum among the sub-$200 single serve brewers we've reviewed. Overall, it is a reasonably priced, reasonably sized brewer that performs only adequately compared with its companions on the market. It has the ability to make coffee, tea, or hot chocolate using the brands available in the Keurig K-Cups or your own ground coffee or tea with the purchase of a separate reusable brew basket. One of our primary complaints about the machine centers around its construction, which seems light and not as durable as other models. It is also hard to justify purchasing the K75 when, for $20 more, you can purchase Keurig's newer Vue V700, or one of its competitors that simply make a better tasting cup of coffee.
The Keurig K75 Platinum is a sleek looking appliance. Perhaps the feature that grabs your attention first is its bright blue LCD-lighting that highlights the K75's control center and its 72 ounce water reservoir that sits to the left of the brewing apparatus. While we reviewed the Platinum version, this machine comes in Midnight Black and Mocha as well.
The Keurig K75 includes a digital clock, as part of a digital control panel. It has a drip tray, which is removable for cleaning and to make room for a taller travel mug.
Our primary concern with the construction of the K75 centers around the fact that it is made almost entirely of plastic, making the unit feel less durable than other models, which have at least some exterior components made from metal.
The basic mechanics of the K75 are easy enough to understand. The faux-chrome lever lifts easily, granting access to the K-Cup receiver inside the machine. Sharp pins located both below and above the receiver will poke holes in the K-Cup. Once you fill the reservoir and heat the water, hitting the big Brew button will send hot water flowing into the hole in the lid, which then becomes a hot drink in the waiting mug below.
Once you turn the K75 on, it will automatically begin to siphon water from the reservoir into the internal tank where the machine will begin to heat it, a process which takes roughly four minutes. On first use, Keurig recommends you run a cleansing brew of hot water through the machine and into a waiting mug in order to prime the system. If you don't plan to purchase a Keurig water filter for the machine, the company recommends using prefiltered water, as it lessens buildup and lime scale in the internal mechanisms. Once this initial flushing has been completed, the machine is ready to go.
You control the K75 with four buttons, not including the power switch located on the right rear side of the machine. Through the control panel, you can change the size of your beverage and therefore the Keurig's water output, with options for an extra-small cup (four ounces), a small cup (six ounces), a small mug (eight ounces), a large mug (10 ounces), or a travel mug (12 ounces).
Part of the problem lies in the fact that, while there are different output sizes to choose from, K-Cup coffee only comes in one size. This means that under the extra small cup setting, the flavor will be very, very strong, while a travel mug brew will be proportionally weaker. For a standard tasting travel-sized mug of coffee, we recommend you use two K-Cups and run two brewing cycles under the default small mug setting.