Pros Ability to change dept of field without expensive clunky dslr lenses,Wow!
Cons 1080x1080 JPG - That alone makes this camera a gimmick!!!
Summary Market the technology by building a camera that uses the lightfield technology to enhance what the market is already saturated with - RAW and JPG comsumer hunger customers in a resolution that is respectable, if not awesome,and not a joke. I get that your marketing department says, hey, this is not a camera you're looking for if you want a point and shoot replacement or if you want to print posters of the images. Why not? Why can't the Lytro be that camera for that segment of consumers? Why are you tryin to force the consumers into a position where they have to use your software or your website? I like the "live picture" concept, but I like better the ability to take my pictures on the go on my phone, on my iPad, ore heck, even to take it down to Walgreens to print it out. Market the technology by building a camera that provides what the majority of Point and Shoot users want and can't afford - DSLR and lenses that can provide that depth of field and professional look of blurred out backgrounds.
Combine the two and you can give the other 99 percent of digial camera owners the ability to create those professional looking qualities. Don't make the light field technology a gimmick like the 3-D cameras that had 4 lenses where I needed to send off to some special developer for a huge amount of money so that I can get the prints I want.
Pros Good idea.
Cons -No output to standard format.
-No ability to print.
-If image is captured with max DOF then why can't I see a photo in max DOF?
Summary Give me at least a usable sized JPG if not RAW. I don't want to show people images online with a proprietary file type.
Pros The device (calling it a camera like the creators did would imply a function that it is not optimized to do) far more accurately emulates the way the human eye works far better than any other device.
Cons The product is labeled as a camera, technically it is but so is a video recorder. It is also very expensive and does not support windows. Lack of windows support could be the device's biggest problem.
Summary If you are looking for a camera, you are looking in the wrong place. This device would not make a good camera, and due to the many mistakes that have been made in the marketing, I highly doubt that the makers of the device truly recognize its full potential. I see a lot of promise in this technology, but not as a camera. This technology will probably be utilized in robotics since it can behave like the human eye much more than any other device on the market.
Pros It's new and different.
Cons - expensive
- extremely limited (no Windows, what?)
- does it really do something we need?
- fixed memory (given the apparent Applecentricity perhaps no surprise, if the big-A can get away with it why not us?)
- unconventional shape. Why?
Summary This product is doomed unless someone comes up with a true killer app that shows it is really really useful for something that can't be done otherwise. I don't think the review shows this yet. Of course a fool and his money are easily parted so I'm sure they'll sell a bunch of them.
Pros Neat concept. I think it'll be really great once it's fine tuned.
Cons Doesn't work on Windows, which means a huge majority of people will never be able to use it. When 9 out of 10 people use Windows, the user base for this camera is extremely limited.