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Samsung NV10

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Product summary

The good: This digital camera has decent image quality, relatively quick performance, and full manual controls.

The bad: Smart Touch interface isn't for everyone; No aperture/shutter priority mode; fringing plagues photos.

The bottom line: If you can get past its unusual interface and sluggish performance, the Samsung NV10 is a nice digital snapshot camera with some great manual features.

Specifications: Digital camera type: Ultracompact ; Resolution: 10.1 megapixels ; Optical zoom: 3 x ; See full specs

Price range: $399.99 check prices

CNET editors' review

  • Reviewed on: 10/02/2007
Samsung created the NV-series of digital cameras to fulfill its need for stylish, high-end shooters. They can be easily recognized by their sleek black designs, blue-ringed lenses, and, in every case but last year's NV3, their unusual interface. Sitting among these quirky, attractive cameras is the compact NV10, a 10-megapixel shooter that measures just an inch across and weighs just over six ounces.

Like almost every other NV-series camera, the NV10 uses Samsung's unique Smart Touch interface. Rather than using a conventional joypad or a touch screen, Smart Touch uses a series of touch-sensor buttons along the bottom and right side of the camera's 2.5-inch screen to control its various functions. Slide your finger along the sensors to navigate the camera's gridlike menu system. Once the cursor is over your choice, press down on the sensor button to confirm it.

With its rows of unmarked buttons, Smart Touch might seem intimidating at first, but it's surprisingly intuitive for accessing the camera's various commands. While its menus are easily navigated with the touch sensors, though, other options aren't quite so easy. Any action that needs navigating with a slider, whether it's browsing your old photos or adjusting manual focus, becomes painfully awkward with the NV10. Since the camera doesn't have specific directional buttons, you must either repeatedly stroke the sensors in a given direction or stroke once and awkwardly hold your finger carefully over a sensor. Smart Touch also tends to be unforgiving to large-fingered users; big digits often accidentally brush against several of the camera's sensors at a time, causing them to misfire.

The NV10 uses a 35mm-to-105mm equivalent, 3x zoom lens that, while functional, isn't particularly wide or powerful. Some of its sibling cameras offer stronger 5x and 7x zoom lenses, though the 7x lens-equipped NV7 OPS and NV5 can capture 7-megapixel instead of 10-megapixel stills. While it doesn't use any mechanical or optical antishake system, the NV10 does offer Samsung's Advanced Shake Reduction, an ISO-boosting fast-shutter shooting mode that can help reduce blur when shooting zoomed-in or under low light.

Casual snapshooters will be pleased by the NV10's generous shooting options. Besides the standard automatic mode and the previously mentioned ASR mode, the NV10 offers 11 different shooting presets for portraits, parties, landscapes, and other common photographic situations. The camera also provides both program and manual control modes, letting users adjust sensitivity up to ISO 1,000, white balance, and aperture and shutter speed. Curiously, the NV10 doesn't feature aperture- or shutter-priority modes, so you'll have to adjust both settings individually. An onscreen exposure meter can help make sure your manual shots get properly exposed, but it's not quite as useful as priority settings would have been.

Though not particularly fast in any given category, the NV10 performed decently in our tests. After a 3-second wait from power-on to first shot, we could fire off a new photo every 2.1 seconds thereafter with the flash turned off. With the onboard flash enabled, that wait increased only slightly to 2.3 seconds. The shutter feels responsive, lagging just 0.7 second with our high-contrast target and 1 second with our low-contrast target. Burst mode disappointed, taking just six full-resolution photos in 8.8 seconds for a rate of 0.7 frames per second (fps).

Despite some notable flaws, photos taken on the NV10 generally look good. Pictures appear crisp and full of detail, with vivid color reproduction. Fine textures such as fur, fabric, and text come out very clearly, with few artifacts. Noise stays manageable at low sensitivity levels, though shots taken at ISO 400 develop a distinct grain that can be easily seen on computer monitors and is accompanied by a minor loss of fine detail. At ISO 800 and above, that grain becomes a prominent fuzz that obscures fine details and muddles colors. Fringing also tended to find its way into some photos, with pinkish auras developing on nearly every contrasting edge.

Though its Smart Touch interface takes some getting used to, the Samsung NV10 is a nice compact camera. Its responsive shutter, manual controls, and attractive images make it a fine choice for casual photographers who want a lot of options without a lot of bulk. If you're willing to spend a bit more, though, consider instead the Samsung NV11. The NV10's bigger, slightly heavier brother boasts a more powerful zoom and both aperture- and shutter-priority modes, two much appreciated improvements over this model.

Shooting speed (in seconds)
(Shorter bars indicate better performance)
Typical shot-to-shot time  
Time to first shot  
Shutter lag (typical)  
Sony Cyber-shot DSC-T1000
1.4 
1.2 
0.4 
Canon PowerShot G7
1.7 
1.5 
0.5 
Samsung NV11
2.3 
2.4 
0.6 
Samsung NV10
2.1 
3 
0.7 
Nikon Coolpix P5000
3 
2 
0.9 

Typical continuous-shooting speed (frames per second)
(Longer bars indicate better performance)

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Where to buy

Samsung NV10: $399.99
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$399.99 See Site 5.0 star rating

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Reviews from around the WebPowered by alaTest

  • alaTest.com

    Editors' rating: 89

    Summary: alaTest has collected and analyzed 339 reviews of Samsung NV10 from international magazines and websites. Experts rate this product 73/100 and users 83/100. Comparing these reviews to 487279 other Digital Compact Cameras reviews gives this product an overall alaScore™ 89/100 = Very Good.

  • dpreview.com

    Editors' rating: 80

    Summary: Samsung is rapidly catching up with its Japanese rivals and is finally starting to make its mark on the digital camera market with a combination of aggressive pricing, appealing styling and a dash of genuine innovation (such as the NV10's smart touch ...

    Read full review

  • techradar.com

    Editors' rating: 60

    Summary: Beyond mere speed, the Smart Touch system is excellent in the dark, when you can't see the buttons. Stroking the buttons lets you know just what feature you're about to select. Unfortunately, the screen itself isn't quite so hot in dim light because ...

    Read full review

  • photographypress.co.uk

    Editors' rating: 50

    Summary: Nice looking, this camera falls down when it comes to taking pictures and for that reason we can't recommend it

    Read full review

  • pcworld.com

    Editors' rating: 66

    Summary: Considering that its menus are cumbersome to use and its image quality is average, the NV10 is difficult to recommend when some less expensive models offer higher image quality and better usability

    Read full review

  • gadgetguy.com.au

    Read full review

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