Entered CNET Catalog: 03/23/2002
SKU: 0027242597006
Manufacturer: Sony Electronics, Inc.
Manufacturer description
Sony innovates to fascinate⦠with the KV-36XBR800 36-inch FD Trinitron WEGA XBR Hi-Scan TV. Featuring a Hi-Scan 1080i display, DRC MultiFunction V1 circuitry, CineMotion reverse 3-2 PullDown Technology, a 3-D digital comb filter, Auto 16: 9 Enhanced Mode, an HD Detailer Wideband video amplifier, and ClearEdge VM wideband velocity modulation, this television offers you entertainment that is bound to captivate you. Additional features include flexible TwinView 2-tuner Picture and Picture, a DVI-HDTV interface, and Memory Stick media playback (JPEG). This TV is also 720p input capable (converted to 1080i) and HD capable. Immerse yourself in the luxury of exquisite entertainment with the KV-36XBR800.Product summary
The good: Great design; excellent video performance; 16:9 Enhanced mode; solid video processing with 3:2 pull-down; adjustable color decoder.
The bad: Relatively expensive; no independent input memories.
The bottom line: This Sony is a high-end, high-performance HDTV that gives the user nearly endless control over image quality.
Editors' review
- Editors' Choice: No
- Reviewed on: 11/11/2002
Design
Sporting Sony's new Arc cabinet design, the KV-36XBR800 has a modern, streamlined look. This set's cosmetics are enhanced by a silver outer cabinet and a black inner frame, both of which surround the perfectly flat glass. Speakers built into the left- and the right-side panels curve toward the sitting position.
The silver remote has a lot of functionality, but you can navigate it with little effort. Many of its buttons glow in the dark, and the lesser-used keys--some for operating other A/V gear--remain hidden beneath a flip-down door to minimize confusion. Sony's menu system is very intuitive and direct, and setup windows don't obscure the screen.
Features and connectivity
The 36XBR800's feature list reads like the unabridged version of War and Peace. It can display 1080i HDTV when connected to an outboard HDTV tuner, and it converts incoming 720p signals to high-resolution 1080i; some sets down-convert 720p to 480p. The 16:9 Enhanced feature, which displays the full vertical resolution of anamorphic, enhanced-for-wide-screen DVDs, turns on automatically when the set detects such a disc.
The advanced video controls, including Digital Reality Creation (DRC) multifunction modes, optimize how you view other sources, namely regular TV and VHS. DRC comes in three flavors: Interlaced, Progressive, or CineMotion. Interlaced mode will convert standard-definition 480i sources up to 960i, while Progressive converts them to 480p. CineMotion converts sources to 480p and adds reverse 3:2 pull-down, which helps to eliminate artifacts created in the transfer of film to video.
You'll also find three custom palette settings that let you optimize the DRC processing--depending on the quality of the source--and save the settings in memory. In practice, this feature is for only hard-core experimenters.
Rounding out the gamut of video enhancements are three selectable color temperatures--neutral, cool, and warm--and ClearEdge velocity modulation, which can be set to low, high, or off. All video adjustments can be stored in one of four custom memory slots, although those slots are unfortunately not associated directly with the TV's inputs.
This set offers Sony's premium audio package: 7.5-watt amplifiers drive the speakers, and a 15-watt subwoofer contributes some oomph. Special sound effects such as TruSurround with SRS 3D and WOW enhancements add to the audio options.
Major conveniences include Sony's TwinView two-tuner, picture-in-picture feature, which offers side-by-side or inset windows. You'll also find a Memory Stick slot on the TV's front to make viewing your camcorder or digital camera JPEGs a snap. The front panel adds an A/V input with S-Video. Around back, there are three composite-video inputs; two S-Video inputs; two wide-band, component-video inputs; and two RF inputs. Sony also offers a DVI-HDTV input, a multipin connection that delivers encrypted, uncompressed HD video to the set when connected to a compatible HDTV receiver.
Performance
Overall, the 36XBR800 is an extremely impressive performer. We measured the color temperature in the Pro and Warm temperature settings, and performance was pretty close to the industry standard, with a slight bias toward blue across the output range.
After looking at test patterns to adjust the color, the contrast, and the brightness, we noticed that the color decoder was accentuating red somewhat. Fortunately, the 36XBR800 has an internal decoder adjustment that delivered more consistent reds and greens after it was calibrated. If you don't get the TV professionally calibrated, we recommend backing off the color control for a more accurate palette.
When you get into the 36- to 40-inch (massive glass) picture-tube range, proper geometry is a concern. This set was noticeably turned down and to the right on horizontal lines. Fortunately, Sony offers Tilt Correction in the setup menu, which makes it easy to straighten the geometry.
Watching movie material on the 36XBR800 was a real treat. The images were clean and clear, with great detail even in dark areas. In The Scorpion King, the adjusted decoder delivered flesh tones that struck the perfect balance against the subtle gradations of the desert landscape. We watched Monsters, Inc. in 16:9 Enhanced mode and found detail and color to be phenomenal; we could see the bristle as the monster moved--a very three-dimensional effect. We did notice some artifacts in the CineMotion setting, where the reverse 3:2 pull-down was not cleaning up everything, but using a good progressive-scan DVD player would resolve that problem.
The 36XBR800 delivered decent audio punch and very good vocal quality with a nice sense of ambience--not bad for a TV sound system.
Overall, this is an excellent television; it looks great and performs like a thoroughbred. However, this Sony is expensive--even at $1,700, the best online price that we found. Toshiba's 36HF72 ($1,600 online) and Panasonic's CT-36HX42 ($1,500 online) are both flagship 36-inch sets, although neither offer the features or the design of this Sony.
The real head-scratcher, especially at this price, is whether to go with a 16:9, wide-screen set. For a couple hundred dollars more, you can get Sony's excellent KV-34XBR800 34-inch, wide-screen HDTV, which certainly has a smaller 4:3 picture but, with 16:9 wide-screen sources, eliminates the letterbox bars and adds about 6 percent more screen real estate. That said, if you prefer a bigger 4:3 picture--especially if you won't be watching a tremendous amount of DVD and HDTV--Sony's KV-36XBR800 is one of the best sets available.
User opinions
Select a User Opinion to view: 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22out of 22 user reviews
Sorry I bought this TV
Pros: It used to have good picture quality.
Cons: There is some sort of issue with this TV that the standby light flashes and the TV never turns on. No picture, no sound. The TV is only 5 years old and Sony does not have an inexpensive fix for this problem.
out of 22 user reviews
Six Years for a $2,000 Set - SAYONARA, SONY!!
Pros: Absolutely stunning picture and sound.
Cons: Notorious for D-board (main board) failures
I wish there was a weigh for C-NET reviews to try to factor in reliability, which is important for such expensive products.
out of 22 user reviews
F'in Awesome
Pros: Picture, Picture, Picture
Cons: Menu System a Little Funky
out of 22 user reviews
Big tv with awesome picture.
Pros: Incredible picture quality. Great styling. Many inputs.
Cons: Size/weight, no HD tuner built in. no HDMI
out of 22 user reviews
Great TV - Don't listen to the naysayers
Pros: Excellent picture quality over the long run. Has a 2 year warranty (what do you need an extended warranty for?) If the picture isn't perfect when you get it, have the nearest Sony-authorized repair center pick it up and fix it free of charge. I did aft
Cons: I have to agree that the remote is fragile, but the finish is fine. Keep those household cleaners away from it.
out of 22 user reviews
Pay for Nothing
Pros: Looks nice, picture was excelent when new!
Cons: Fragile as hell, finish on cabinet will barely stand up to dusting, remote is cheap, buttons loose their feel and numbers quickly. After the one year warranty the picture became distorted like a non-flat screen, especially at the bottom of the screen. The
out of 22 user reviews
Best 36
Pros: I tried 3 different 36" TV's before settling on this one. A Sony 36" non-xbr demo, a Phillips 36" digital ready and then this XBR. The picture alone is worth the price. On the Phillips I could barely read the Direct TV menu's the picture was so blurry. Th
Cons: None.
out of 22 user reviews
Why buy 34 inch wide? Better TV
Pros: When I was thinking about which TV to buy, I knew I wanted a Sony XBR but wasn't sure whether to go with the 34XBR800, 34SH, or 36XBR800. After doing the calculations it became clear to me that the 34 wide was a waste of money: the amount of real estate
Cons: If you mind letterboxes, then of course this is not the choice. But frankly who cares, I think the sacrafice in 4:3 with 34 inch is too much and letterboxes don't bother me too much. As far as pic quality...c'mon, this is an XBR, it doesn't get any bette
out of 22 user reviews
A diamond in the ruff
Pros: This XBR is a perfect transitional set going from 4:3 to 16:9 formats. Most feeds today are of the 4:3 verities for news/shows and HDTV feeds are coming online every day now. The set fits in a 15 x 18 room with a picture you can watch and enjoy in either
Cons: color and convergence⦠must be reset or if your brave, use the service mode and do it yourself with a Avia disk.
out of 22 user reviews
do not buy this tv if you are perfectionist
Pros: classical sony features
Cons: horizontal/vertical lines are not straight at the edges. Unfortunately, this can not be adjusted on this CRT direct view TVs. Also, color saturation at the corners is really irritating.
out of 22 user reviews
Great if you've got HD channels
Pros: I bought the Panasonic 36 inch HD and was so depressed by the picture with digital cable, I brought it back to Circuit City and got the Sony 36XBR. It was another 400 bucks, but all the picture adjustments are worth it. Still, some of the weaker signal
Cons:
out of 22 user reviews
More geometry problems than the 10th grade!
Pros: picture
Cons: poor geometry and poor service. don't buy this tv and if you do make sure you buy an extended warranty.
out of 22 user reviews
Great TV
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out of 22 user reviews
Good if you only watch DVD or HDTV
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out of 22 user reviews
Great TV FOR HDTV
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out of 22 user reviews
I Just Returned My 36XBR800
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out of 22 user reviews
Fantastic (after one month)
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out of 22 user reviews
Outragous TV - Outstanding Picture
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out of 22 user reviews
Don't Recommend
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out of 22 user reviews
Can you say customer support
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out of 22 user reviews
This set is awesome... once you figure it ou
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out of 22 user reviews
Best picture of any TV period.
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