"cool idea - still workin' out the bugs?"2.5 starson by susancic
Pros: it's a plug and play with great potential for fitness seekers
Cons: It doesn't always "play" every time you "plug."
Summary: so for the less technically sophisticated end user (who might not get the intricacies of software and web and yada yada) it could be very frustrating. This would also be true for the very technically sophisticated IMPATIENT end user.
Maybe Nike needs to invest some in brushing up the user experience? All the "bells and whistles" are of no interest to me and really kind of annoying when I can't just get the widget to synch with the database. I expect more from a multinational BIG SHOT than this!