QR Code, a two-dimensional bar code storing addresses and URLs, is a widely used technology in Japan and elsewhere that can be scanned with camera phones equipped with the appropriate reader.
It's likely to gain ground quickly in the U.S. now that Google has sent out a QR code to 100,000 of the most popular companies in its Local Business Center. When those companies display the QR code, customers can use code-scanning applications on their iPhones and other devices to retrieve the firm's individual Google listing.
The only problem is, many of those QR code-reading apps for the iPhone just don't do a good job. That prompted me to sift through more than a dozen QR code readers to find some of the best. I came up with four.
QR Code it up
NeoReader NeoReader is one of the most useful apps in this roundup. The program is simple, it's intuitive, and it does a relatively good job of reading QR codes.
NeoReader is an extremely simple app. When it's open, you need only to point your iPhone's camera at the QR Code, click the scan option, and you're all set. Within a few seconds, the app delivers the unique content directly to your iPhone. It works with QR (obviously), as well as Data Matrix, and Aztec bar codes. To ensure the app is working properly, you can even go to NeoReader's home page and scan the QR Code examples to see if it's returning the right results. But beware that the application works best on iPhones running OS 3.0 or higher. NeoReader is free, so it's worth trying out.
NeoReader lets you view QR Codes for good information.
(Credit: NeoReader)Optiscan Optiscan's developers say the application is the fastest QR Code scanner in the App Store. That's not necessarily true. But it's certainly quick.
Overall, Optiscan is a really nice QR Code reader. The application is able to capture QR codes on monitors, paper, and other places where you might find the code. Upon scanning a QR code within the app, you can view the company's QR code information. You can also save that data for later, so you don't have to come back to the QR code every time you want to view it. Even better, Optiscan allows you to share QR codes with others. It's a full-featured app that should satisfy most users. It costs $1.99.
Optiscan lets you save QR Codes.
(Credit: Optiscan)Don Reisinger is a technology columnist who has written about everything from HDTVs to computers to Flowbee Haircut Systems. Don is a member of the CNET Blog Network, and posts at The Digital Home. He is not an employee of CNET. Disclosure.
Google Mobile App receiving search from voice.
(Credit: Google)A new version of Google Mobile for the iPhone is now available in Apple's App Store, the search giant announced in a blog post Wednesday.
According to the company, the improved application features a redesigned search results page, with more results than in the previous version. The app also opens Web pages from those results within the program, which Google says should help users get where they want to go sooner.
To make the app more customized to the user, Google has also made its Bells and Whistles feature more prominent in the new Google Mobile version. Users can change the color of Google Mobile and turn on a moving waveform when users search by voice.
Don Reisinger is a technology columnist who has written about everything from HDTVs to computers to Flowbee Haircut Systems. Don is a member of the CNET Blog Network, and posts at The Digital Home. He is not an employee of CNET. Disclosure.
Google coupons now available on the go.
(Credit: Google)Google has been giving companies in its business listings ways to offer digital coupons to visitors since 2007. It wasn't until this week, though, that Google could bring the same coupons to mobile users.
It works like this: Businesses add a coupon to their listing in Google's Local Business Center. When you search a Google local listing from your Internet-enabled phone, any available coupons show up. As with other mobile coupon sites and applications, you'll simply present your phone face at the check-out stand. The checker will enter in the coupon bar code and you'll get your discount.
Google's mobile expansion of its digital coupons brings the search and advertising giant in direct competition with coupon providers like Coupons.com, Coupon Sherpa, Cellfire, and Yowza. With the exception of Yowza, which is a mobile-only application for the iPhone and iPod Touch, each service has a mobile coupons site and at least an iPhone app. Yelp has also jumped into the mobile deal business by letting businesses place special offers to Yelp users on Yelp.com and in its iPhone app.
Users' biggest complaints with mobile coupons tend to boil down to one thing: variety. While national chains are easier (and generally more effective) for a coupon service to sign, millions of other shoppers may prefer discounts for local or specialized brands, restaurants, and stores. Any business model that can capitalize on a self-service coupon sign-up for local and national businesses should have the upper hand.
So long as mobile shoppers navigate to Google's site from their cell phone browsers, Google's coupon business should grow. After all, Google isn't creating a brand-new business for digital deal distribution, but extending one that's already in place.
This is a map I saved online from my desktop.
(Credit: Screenshot by Jessica Dolcourt/CNET)Google Earth made a splash when it spun onto the iPhone last October, giving users the capability to explore the virtual globe for free from virtually anywhere with an Internet connection. But without some practical mapping features, like turn-by-turn navigation and street maps, Google Earth was largely a discovery tool that didn't have much real-world impact.
This week, Google Earth 2.0 for iPhone gets more useful by pulling those Google maps you saved in the My Maps section of the Google Maps Web site into the app's mobile orbit. In Google Earth, you'll tap the settings icon (the "i") and sign in to your Google Account. Just below the login field, there's any entry for My Maps. Tap it to view your saved maps, and tap again to select the map you'd like to zoom to. While you can view a saved location or route in Google Earth, the app doesn't replace Google Map's directions-dispending feature.
Google Earth for iPhone still spins its digital globe each time you switch locations, so if your maps are halfway around the world, expect a delay. It's also still slow to load each time, and the 2.0 model only makes the app larger, growing about 3MB in size since the first edition. But it has also gained other subtle features in version 2.0, including support for thirteen additional languages (listed below) and icons that glow as confirmation that you've tapped them.
Google Earth 2.0 for iPhone is available in 31 languages and dialects: English (U.S), English (UK), French (France), German, Traditional Chinese, Simplified Chinese, Dutch, Italian, Spanish, Portuguese (Brazil), Portuguese (Portugal), Danish, Swedish, Finnish, Norwegian, Korean, Japanese, Russian, Polish, Turkish, Ukrainian, Arabic, Thai, Czech, Greek, Hebrew, Indonesian, Malaysian, Romanian, Slovak, and Croatian.
Download: Google Earth for Windows|Mac.
While it's waiting to be gobbled up by Google, AdMob isn't sitting still.
The mobile ad company announced Tuesday that it will deliver interactive video ads to the iPhone and iPod Touch devices. The ads, set to run this week, will let iPhone users surf the Web and check out other videos while the video ad is playing. AdMob believes advertisers and developers will take advantage of the video format by serving up interactive ads designed to pull in consumers.
"AdMob's new Interactive Video Ad Unit brings together consumers' love of watching videos on their mobile device with advertisers' goal of providing an interactive, social experience for consumers," said AdMob Founder and CEO Omar Hamoui in a statement. "We are excited to create new ways for advertisers to engage with consumers on their mobile devices and for the developers behind the most popular and engaging iPhone applications to effectively monetize."
The video ads will automatically pop up as iPhone users access certain content and applications. The ads will also offer a video player so that people can control and interact with them. To make sure the ads run at a decent clip, AdMob uses a network of distributed servers to push them out. Each video is saved in different file sizes, with the most appropriate one streamed based on the connection type, such as 3G or Wi-Fi.
AdMob is one of the top advertising providers for the handheld and portable device market, a position that convinced Google to cough up $750 million in stock to buy out the company. With its multimedia capabilities and huge market share, the iPhone has proven a fertile ground for video ads, with the first ones popping up in early 2008 and growing since then.
Last week, we shared three of our wackiest mistranscribed voice messages from Google Voice and asked you to pass along the funniest flubs from your own in-box. Your hilarious samples poured in through comments and e-mails. We've rounded up some fine specimens of voice mail meanings that were definitely lost in translation in our gallery.
In defense of Google Voice, computer-aided transcription technology is still maturing. While Google Voice's engine doesn't get it right all the time--or even most of the time in our case--it's better than nothing. At the very least, it produces amusing gems like the ones in our collection.
Scroll through the comments for more choice voice-to-text slip-ups and read about a fee-based alternative visual voice mail transcription to Google Voice, BT's Ribbit, that promises to get transcriptions right and doesn't require an invitation to join.
Earlier this week, I bashed Google's visual voice mail service for its inability to transcribe my voice messages into understandable English. (OK, most of the article really focuses on a new flexibility in Google Voice, which I do like.) To be fair, poor transcription isn't all Google's fault. They're offering a free service based on a computer-aided technology that improves each year. The real problem is that machine transcription just isn't good enough.
Up until yesterday, I hadn't received more than a handful of visual voice mail message translations imbued with any meaning in my native tongue. In fact, I turned off SMS forwarding because I couldn't handle the streams of nonsensical texts that would pour in for each voice mail left. Thankfully, I won't miss the yucks stemming from mismatched voice-to-text at all, not when I can still read the messages in my online Google Voice in-box over and over again.
Do you have any favorite mistranslations produced by free computer-aided transcription engines? Share yours in the comments--or better yet, e-mail me if you'd like to take place in our anonymous gallery--and I'll share three errata from my in-box below.
The longer the message, the more creative the transcription.
(Credit: Screenshot by Jessica Dolcourt/CNET)
Despite its brevity, the only accurate word in this transcription is "hello."
(Credit: Screenshot by Jessica Dolcourt/CNET)
That's right! You go and procure the message, people!
(Credit: Screenshot by Jessica Dolcourt/CNET)Updated 10/28/09 at 11 a.m. PT with a tip about checking voice mail from your cell phone.
Setting up Google Voice voice mail online.
(Credit: Screenshot by Jessica Dolcourt/CNET)On Tuesday, Google took another step toward bringing Google Voice to the masses, fulfilling the wishes of those who are curious enough to try Google's brand of visual voice mail, but either too jealous of their mobile number to give it up for a Google Voice number, or too weary to go through the hassle of training family and friends on a new number.
Google now lets you access some key features in the Google Voice service using the number you've always had, and no longer forces you to sign up for a new Google Voice phone number. How? Google Voice can now take advantage of what's called conditional call forwarding. I tried out the new feature today with success, and have some tips to share.
With Google Voice in charge of your missed calls, callers are directed to your Google Voice in-box instead of to the voice mail box that your carrier operates. There, friends can leave a message after hearing the greeting you recorded online. You, for your part, can listen to messages online or from your phone, in any order you'd like.
As promised, setup was easy for this existing Google Voice user. In the Settings menu, under the Phone tab, click "Activate Google voice mail for this phone" next to any phone that you've associated with your account. Then, select your carrier (U.S.-only for now) and dial the string of numbers and symbols you see into your phone. Then dial the number. This sets up call forwarding. While many high-end feature phones and smartphones do have separate menu settings for call forwarding, Google's method of entering the forwarding code is faster and removes the guesswork.
New users have slightly more setup involved. You'll first choose if you want to use your own number or sign up for a new Google Voice account. Then you'll need to enter your Google Account credentials or register an account before setting up your phone.
Using the conditional forwarding service is brainless; whomever calls you hears your Google Voice recording, which you can set up online. You may want to tinker in the settings to forward calls straight to voice mail, or else you could annoy callers with a full ring-through to your mobile voice mail and another ring through to the recorded number. However, leave the setting in its default mode and friends may be able to track you down on other numbers associated with your Google Voice number, if you use Google's number and not your own mobile number.
Forwarding options can cut the time it takes for a caller to get to voice mail, or maybe track you down.
(Credit: Screenshot by Jessica Dolcourt/CNET)To send a call straight to voice mail, go to the Phone tab in the Settings menu of your online Google Voice account. Click Edit, then click to see advanced settings. At the bottom is a call-forwarding option that you can switch to send straight to your recording.
If you use the call forwarding option from your cell phone, checking voice mail isn't entirely straightforward. If you're forwarding to a Google Voice number, you'll need to dial your new phone number from your handset in order to get to your in-box options. This is because Google now presides over your messages, not your carrier. Google provides a separate access number for those using their own mobile numbers to access Google's visual voice mail, which you'll get when you sign up for an account.
... Read moreGoogle updated AdSense this week, adding desktop-style ad support for high-end smartphones like the iPhone 3GS. The change led to Google's insertion of advertisements, alongside search results, into the iPhone Maps application.
Local iPhone map searches now display sponsored listings in the view and list modes of the Maps app.
We discovered examples of these ads on Monday, while searching for a Verizon Wireless store. We should also note that this is the first time ads have appeared within one of the iPhone's default apps, rather than in something we've downloaded for free or purchased from the App Store. Our search for "Verizon" resulted in the following list view:
Maps app search--"Verizon"
Tapping the white arrow in the top blue circle brought us to the "Sponsored Link" screen, which contained some additional information about the business under its name emphasized in italics, such as phone number, Web address, and physical address. In addition, there are options to get directions to or from the business, add it to one's contacts, share it with others, or bookmark it.
Sponsored Link results page.
AT&T on Tuesday said it has made the necessary changes to enable voice over IP iPhone apps to run on its wireless network.
Before Tuesday, VoIP apps would only work over a Wi-Fi network. In other words, if you wanted to use Skype to call a friend, you had to be connected to a regular Internet wireless network. Once you were out of range of that network, the call would end.
AT&T said it informed Apple and the Federal Communications Commission of its decision Tuesday afternoon. For its part, Apple was quick to react and make its own changes.
"We are very happy that AT&T is now supporting VoIP applications," Apple spokesperson Natalie Kerris said. "We will be amending our developer agreements to get VoIP apps on the App Store and in customers' hands as soon as possible."
There are already quite a few VoIP apps available in the App Store, like Skype, Vonage, and Truphone, but they only work over Wi-Fi. Developers will need to enable the apps to work over AT&T's wireless network and then re-submit them to the App Store.
Of course, the application that everyone will be wondering about is Google Voice. Tuesday's decision may not have much of an effect on that situation because Google Voice isn't really a VoIP application. Google's app still uses your wireless network minutes, but the service does offer other benefits like receiving calls to a single number in multiple places.









