"LOTS OF WASTE, CLUMSY TO SET UP"2.0 starson by ExTexan
Pros: Labels are nicely printed: lots of options for different sizes and types of tapes.
Cons: The margin defaults waste a LOT of tape - even if set to minimal margins, you'll still waste nearly an inch of tape for each label. That adds up to a lot of wasted tape in a 26' roll!
Menu access is clumsy and confusing. Dymo is a lot easier.
Summary: The appearance of the labels is very nice. You can make some nicely professional looking presentations with this labeler. However, the learning curve for making the menu selection to achieve the desired results is rather steep, and you will inherently burn a lot of tape making mistakes. At anywhere fro $10 to more than $39 for a roll of tape, depending on what kind you want, that can add up fast.
As mentioned above, Brother has chosen to make the default setting for margins a very wasteful amount. I suppose this is just their way of increasing sales? Even after you've managed to dig down through the menus to set the machine to a minimal margin setting, it'll still give you a nearly 1" long "leader" on each tape (helpfully marked with a couple of dots to show you where to trim it!)
Also, when you want to clear the display to type in text for a new label, you have to tell it NOT to clear your formatting settings, or else you'll have to go back through the menus to put it back the way you want it again. Frustrating!
My recommendation? Get one of the Dymo "Labelmaker" series, rather than this blatently "profit generating" machine.